Tourism New Zealand’s Kiwi Link India is more focused this year with only Mumbai on the agenda. The annual travel trade event, scheduled to take place from July 11-13, opened in Mumbai with the Kiwi delegation including 35 operators, four airlines, and Immigration New Zealand who met 80 pre-registered Indian buyers. Steven Dixon, Regional Manager South & South East Asia, Tourism New Zealand, who is leading the New Zealand delegation, says, “Kiwi Link is aimed at educating our trade partners about the destination and understanding their clients’ requirements. Last year, we held it in Mumbai and New Delhi but this time we will focus only on Mumbai.” Tourism New Zealand will also be hosting key buyers from around India in Mumbai for the first two days of the event.
He added that the tourism board is looking to invest heavily in India. “We will invest more with our travel partners which means we will be having a lot of communication with them, educate them about New Zealand and understand the requirements of Indian travellers. This year ending May 2016, we recorded tourist arrivals of 48,000 from India, which is an increase from 45,000 Indians we received last year. But our research says that there are a lot more people in India who want to visit New Zealand,” Dixon says. He revealed that Tourism New Zealand has a total budget of USD 8 million but refused to comment on the number that has been directed to India.