Lakshadweep Tourism Case Study Unveils Path to Harmony Between People, Planet, and Prosperity for World Tourism Day 2024

As we celebrate World Tourism Day 2024, with its theme of “Tourism and Peace,” a compelling new case study titled “Tides of Change: The Story of Lakshadweep Tourism” is capturing global interest.

Released in July 2024 in the renowned Tourism Cases by CABI, UK, this study is authored by Dr. Aditi Choudhary and Mahima Gopalkrishna from the Indian Institute of Tourism and Travel Management (IITTM), Noida.

“Tides of Change” is a comprehensive examination of Lakshadweep’s tourism development, the first of its kind to explore the balance between tourism expansion and the sustainability of these pristine islands. The study delves into the interplay between policymakers, local communities, cultural preservation, and ecological conservation, offering a model of destination stewardship. This model aligns seamlessly with the 2024 theme, demonstrating how tourism can be a force for peace by fostering collaboration, inclusivity, and environmental stewardship.

Lakshadweep, with its delicate ecosystems and vibrant cultural heritage, should be developed   as a prime example of how tourism can support local economies while promoting social harmony and environmental care. The study outlines tourism developmental strategies that emphasise community involvement and environmental responsibility—crucial components for achieving sustainable and peaceful tourism growth.

This case study provides a valuable framework for Indian tourism stakeholders, showcasing how responsible tourism practices can lead to sustainable development in vulnerable island environments. It is an essential resource for researchers, policymakers, and tourism professionals, offering insights that support the vision of tourism as a catalyst for peace and sustainability.

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