Online platforms are pivotal for improving brand’s visibility for 77% of Indian hoteliers: Booking.com

As per ‘India Accommodation Barometer 2024’ report by Booking.com, online travel platforms are a crucial tool for Indian hoteliers, with 77 per cent leveraging them to increase visibility and attract international visitors. Indian hoteliers see the use of online platforms as an opportunity to increase visibility to a global audience.

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