South Africa launches new tourism campaign

South African Tourism showcased its new global campaign ‘Wow in every moment’ for the Indian market at their annual roadshow in Delhi. The 4-city roadshow has on offer 65 products and around 120 delegates to discuss business opportunities with the travel trade in India. South Africa recorded 27 per cent growth, with 81,429 arrivals from India by the end of third quarter.  Elaborating on the new campaign, Hanneli Slabber, Country Manager, South African Tourism – India, said, “We want to sustain this growth and also attract return travellers. We are also promoting smaller cities, which have got as many activities, allowing travellers to enjoy the experience, rather than wasting time in commuting.”