KB Kachru, Vice President, Hotel Association of India, has shared that they have created state chapters so that they can deal both at central level and state level. “We realised that we needed to have a better voice and we needed to be significant enough to make a difference. Keeping that in mind, we felt that we needed to deal both at central level and state level. Hence, we decided that in order to expand, we need to get more quality products, respective to the segment, whether it’s luxury hotels, first-class hotels, mid-market hotels, or good economy hotels, and make them part of us, so that we have right numbers and then work towards getting our due from different states because all of them have different policies. Hence, we established state chapters in different states,” he said.
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