Tag Archives: Additional Secretary

MOT formulates National Strategy for developing Rural tourism with States & Industry: Rakesh Verma

Ministry of Tourism has formulated a National Strategy for developing Rural tourism in the country in partnership with the States and Industry, tweets Rakesh Verma, Additional Secretary, MOT. “The Strategy aims to empower local communities, conserve cultural heritage, and promote environmental protection,” he says in the tweet

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MOT steps up efforts to promote M!CE in India, plans to launch major campaign: Rakesh Verma

Rakesh Verma, Additional Secretary, Ministry of Tourism, has said that MOT is stepping up efforts to promote India as a M!CE destination. “We are taking up all 55 destinations where G20 meetings are being held as places to be promoted. We will be launching a major M!CE campaign in digital marketing space so that people come to know about it,” he said. E

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Great sessions, brainstorming and ideas to make convention meaningful: Rakesh Verma

Rakesh Verma, Additional Secretary, Tourism, has said that IATO has organized some great sessions and there will be brainstorming on various issues on how industry can accelerate growth and how both government and industry can work together. “I think this will be a very meaningful convention with lot of ideas to benefit the sector,” he added.

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Dedicated funding of ₹50 crore proposed for M!CE under National Tourism Board

Rakesh Verma, Additional Secretary, Tourism, has shared that the National Tourism Board of India (NTBI) will have a separate M!CE Vertical plus dedicated M!CE promotion for India. “A dedicated funding of ₹50 crore has been proposed for M!CE vertical, which should go into incentivising organisations and associations for getting events in India,” he said.

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Infra growth & vaccination drive to help achieve pre-pandemic FTAs & investment: Rakesh Verma

Rakesh Verma, Additional Secretary, Tourism, while addressing the press at the WTM London, stated that India has achieved phenomenal growth in enhancing infrastructure, which along with massive vaccination drive, will help India to achieve pre-pandemic levels of international tourist arrivals. It also offers huge opportunities for investors and an Investor Summit will be organised by the MOT in February 2023.

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