Rakesh Verma, Additional Secretary, Tourism, has said that after the post-budget webinar, it was visible that tourism cannot move forward without convergence because it’s a cross-sectoral thing as it has many more domains and support of many other departments is necessary.
Read More »MOT to participate in Fitur in Jan with stakeholders and states: Rakesh Verma
Rakesh Verma, Additional Secretary, Ministry of Tourism, has shared that the MOT has participated in WTM London and now they are planning to participate in Fitur and ITB Berlin. “In both the events, we will participate along with the industry and the states,” he added.
Read More »‘Tour operators are the most significant members of the value chain & their role to increase’: Rakesh Verma
Rakesh Verma, Additional Secretary, Tourism, has said that the tour operators are the most significant members of the value chain. “They interface with the customer & the markets and the role is going to get increased. They are the ones who get impacted by the changes in the industry,” he added.
Read More »Great sessions, brainstorming and ideas to make convention meaningful: Rakesh Verma
Rakesh Verma, Additional Secretary, Tourism, has said that IATO has organized some great sessions and there will be brainstorming on various issues on how industry can accelerate growth and how both government and industry can work together. “I think this will be a very meaningful convention with lot of ideas to benefit the sector,” he added.
Read More »National Tourism Board to get over ₹1000 cr for marketing & promotions
Rakesh Verma, Additional Secretary, Tourism, has shared that they are looking at over ₹1000 crore to be given to the board for implementing the marketing and promotional campaigns. “It will cover different channels and the focus will be on country specific strategies and on digital platform,” he added.
Read More »Dedicated funding of ₹50 crore proposed for M!CE under National Tourism Board
Rakesh Verma, Additional Secretary, Tourism, has shared that the National Tourism Board of India (NTBI) will have a separate M!CE Vertical plus dedicated M!CE promotion for India. “A dedicated funding of ₹50 crore has been proposed for M!CE vertical, which should go into incentivising organisations and associations for getting events in India,” he said.
Read More »Infra growth & vaccination drive to help achieve pre-pandemic FTAs & investment: Rakesh Verma
Rakesh Verma, Additional Secretary, Tourism, while addressing the press at the WTM London, stated that India has achieved phenomenal growth in enhancing infrastructure, which along with massive vaccination drive, will help India to achieve pre-pandemic levels of international tourist arrivals. It also offers huge opportunities for investors and an Investor Summit will be organised by the MOT in February 2023.
Read More »National Tourism Board to get four members each from ministries and industry
Rakesh Verma, Additional Secretary, Tourism, has said that the National Tourism Board of India will have four representatives from key ministries–Culture, Civil Aviation, External Affairs and Commerce. “Similarly, from the industry, four professionals from different verticals will be nominated on the board,” he added.
Read More »20 state governments have been brought on Nidhi 2.0 platform, says Rakesh Verma
Rakesh Verma, Additional Secretary, Tourism, has said that the Nidhi 2.0 platform is now maturing. “We have now tested it with almost all state governments and about 20 state governments have now been brought on that platform.”
Read More »National Green Tourism Mission of tourism policy aims to mainstream sustainability: Rakesh Verma
Rakesh Verma, Additional Secretary, Tourism, has said that the draft tourism policy has five missions at its core, and the first one is National Green Tourism Mission, which looks at mainstreaming sustainability in the tourism sector. “It’s a key challenge the sector faces and it is also one of the lessons from the pandemic that we need to develop tourism on sustainable and responsible lines.”
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