Tag Archives: ASEGO

Asego powers India’s adventure tourism with Motorbike Road Trip Protection

As Indian travellers delve deeper into experiential tourism, such as Motorbike rides and Road trips across the nation, Asego steps up with a bold, first-of-its-kind offering: Motorbike Road Trip Protect, designed to meet the rising demand for safer, worry-free riding adventures. From long-distance road trips to high-adrenaline trail biking, Asego’s new plan offers riders comprehensive protection, covering accidents, emergency evacuations, outpatient care, breakdown assistance, and even support for family during hospital stays. Speaking about the launch, Dev Karvat, Founder & CEO, Asego, shared, “Motorbike tourism is booming, but adventure should never come at the cost of safety. With Road Trip Protect, we are empowering riders and travel partners alike to embrace India’s incredible road journeys with confidence.” As adventure travel operators increasingly curate motorbike experiences for both domestic and global tourists, Asego’s latest solution positions itself as a timely game-changer, making India’s growing biking tours safer, more accessible, and fully protected.

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ASEGO highlights importance of travel protection amidst Kumbh Mela

Every edition of the Kumbh Mela draws millions of pilgrims, spiritual seekers, and tourists from across the world, creating an unparalleled surge in travel, hospitality, and local commerce. Dev Karvat, Founder & CEO, ASEGO said, “From airlines and railways witnessing record bookings to hotels, dharamshalas, and homestays operating at full capacity, the economic impact is undeniable. The event also drives infrastructural development, with improved roads, sanitation, and digital connectivity, benefiting local communities long after the Mela concludes.” For travel agents, Kumbh Mela not only presents a significant business opportunity but also a responsibility—to ensure travellers, especially senior citizens and domestic pilgrims, are well-protected. The sheer scale of the event increases the chances of medical emergencies and travel disruptions. Karvat shared, “ASEGO partners can offer their customers seamless travel protection with ASEGO’s Anywhere-to-Anywhere product covering NRIs, foreign nationals and inbound travellers while Indian citizens can enjoy a holistic domestic travel cover. Travellers who often undertake this journey as a once-in-a-lifetime pilgrimage, need specialised coverage with 24/7 assistance, ensuring help is available when they need it the most. As lakhs of devotees gather in one place, travel protection is not just an add-on—it is a necessity.”

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