Shuja Bin Mehdi, B2B Manager – India, VisitBritain, has said that they are using sports as a hook to showcase the popular destinations with Indian Experience-Seekers, such as London, Manchester, Liverpool & Lake District. “We are also keeping the spotlight on West Midlands region who were hosts to the Commonwealth Games recently, with Birmingham as the gateway to the heart of England,” he added.
Read More »VisitBritain to showcase gateway cities through England Expert e-learn platform
Shuja Bin Mehdi, B2B Manager – India, VisitBritain, has shared that with the England Expert e-learn platform, they are addressing product development for England & showcasing gateway cities in order to drive regional dispersal.
Read More »VisitBritain kick-starts promotions for Commonwealth Games in Birmingham
VisitBritain organised high-tea for the trade in Delhi to apprise them on the various offerings of West Midlands and Birmingham, which will be hosting the Commonwealth Games 2022. Shuja Bin Mehdi, B2B Manager – India, VisitBritain, says they will be doing promotions on the lines of the cricket World Cup. Moving forward, more promotional campaigns and familiarisation trips are on the cards for the trade.
Read More »‘Play virtual, win actual’ with VisitBritain Cricket Carnival Season-1
Shuja Mehdi, B2B Manager – India, VisitBritain, shares that VisitBritain Cricket Carnival Season-1 allows travel trade to play virtual and win actual. “Prizes range from shopping vouchers to UK trips, including hotel stays across Lake District and other parts of North England. The grand prize is two tickets for India v/s England at Old Trafford Cricket Ground, Manchester, in the hospitality lounge.”
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