Tag Archives: Brazil

The India domestic passenger load factor exceeded 90 per cent for the first time ever in February 2018, hitting an all-time high for the other global domestic markets, namely China, the US, Brazil, Russia, Japan and Australia. According to International Air Transport Association (IATA), the bigger picture is that the current load factor performance represents a significant turnaround from the early-2000s when India regularly posted the lowest domestic passenger load factor amongst its group of countries, even dipping below 50 per cent on occasion. The evolution and maturity of India’s domestic air transport market can be illustrated by comparing the experiences around the time of 9/11 with that of late 2014. In the former, domestic capacity continued to increase even as demand slumped, while in late-2014 Indian airlines slowed capacity growth to support the load factor even as demand was growing strongly. In part, this appears to reflect the increasing influence of competitive (market) pressures over time via a mix of policy, regulatory and industry developments. Such forces have instilled a greater focus on airlines to achieve the load factor levels needed to generate adequate returns for their investors.

At the first HollandCity Global Travel Trade Show in the Hanseatic City of Zwolle, Carola Muller–van Rijn, Global Travel Trade Manager, NBTC Holland Marketing, informed, “The next edition of the travel trade show will be held in The Haugue and Delft on October 8, 2019.” NBTC Holland Marketing and MarketingOost welcomed over 100 international travel organisations with a goal to put the Netherlands on the map with international travel organisations as an attractive travel destination. In addition to 105 international tour operators from India, Russia, Brazil, Japan, China, Indonesia, Italy, Germany and other countries, there were 75 organisations from the tourism sector as well, including museums, hotels, attractions, events venues and restaurants. Expressing happiness with the growth from the Indian market, Muller says, “In terms of growth, India is our second fastest growing market, after Russia. The Netherlands welcomed 165,000 visitors from India last year registering a growth of 31 per cent and we are expecting 24 per cent growth from India this year.”