Tag Archives: Cholada Siddhivarn

India has emerged as the number one international source market for Thailand. This was revealed by Cholada Siddhivarn, Director Tourism Authority of Thailand Mumbai office in a webinar organised by DDP for Akbar Holidays along with Tourism Thailand. The webinar saw 1200 registrations and focussed on the SOPs for travel to Thailand for Indian travellers. She said, “Thailand recorded 95,272 travellers from India in the period January to May 2022 making it our top source market.”

Cholada Siddhivarn has been appointed as Director of the Tourism Authority of Thailand in Mumbai. She and her team in Mumbai will cover western and southern India as well as Sri Lanka and the Maldives. The announcement was made at a recently held Open to the New Shades networking dinner in Mumbai. Siddhivarn was previously the director of Europe, Africa, Middle East and the Americas Marketing Group at TAT head office. She has been working with Tourism Authority of Thailand over 20 years now. With such a vast experience, Siddhivarn will continue to enhance travel trade and media relations in order to promote newer destinations in Thailand and boosting arrivals from India to Thailand in the coming years. Talking on the occasion, Siddhivarn quoted, “I am very excited to take up this new opportunity and starting a fresh in the city of dreams – Mumbai. India is a very important country for Thailand in terms of tourism as well as trade. I look forward to encouraging women travellers, showcasing local experiences at the destination and boosting arrivals from India”. She considers India to be one of the important markets for Thailand and hopes to showcase different aspects of Thailand to the Indian traveller.