Tourism Minister of Karnataka, CT Ravi has proposed a five-phase recovery to bring tourism industry back-on-track. One of the most important steps amongst them is promoting local tourism on the lines of Singapore Tourism’s ‘Love Your Local’ campaign. In the detailed proposal sent to the CM, the minister said that five-stage recovery is based on suggestions received from officials and industry representatives. While the first stage involves creating awareness among citizens on the coronavirus, the second one will have local tourism activities – Nodu Baa Nammoora (Come, See Our City), dining out within the city and ‘Love Your Local’ based on the Singapore model. In the third stage, the government will look at the regional or inter-state tourism followed by the fourth stage where preparation will be made to attract domestic and international tourists. The final stage will see staggered tourism activities involving domestic/international tourists. “Consumer mindset, guarantee of safety and hygiene are two things that will have an impact on the revival of the sector,” the minister further said.
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