Tag Archives: Davos Klosters

Switzerland Tourism announced the launch of its winter campaign for 2016 and ‘Nature wants you back’ campaign for summer 2017. The campaign was launched in presence of the tourism partners of Switzerland – Davos Klosters, Bernina Express, St Moritz and Glacier Express, hopes to further increase and sustain the double digit growth of 16% seen in 2015-2016. With an initial focus on the winter tourist, Switzerland Tourism will showcase the multiple options like skiing, sledging and snowboarding for the active traveller and Christmas markets, open air hot springs and igloo stays for the more relaxed visitor looking for pure white relaxation in winter. The summer focus for the campaign too will be packed with an array of activities such as sky-diving, wakeboarding, canyoning, etc. combined with Switzerland’s best touristic and nature highlights. Claudio Zemp, Director – India, Switzerland Tourism, said, “In India we see people getting more adventurous these days. They do not only want to take a cable car up a mountain and take pictures but also want that thrill and rush which one gets while doing adventure sports. With a versatile and energetic personality like Ranveer Singh on board, we would like to showcase that Switzerland is not only about scenic beauty but also has many activities and adventures to offer to the more experiential Indian traveller. Winter is coming up and is an absolutely beautiful time to visit Switzerland. One can enjoy various winter activities and explore their hidden passion for adventure with sports such as skiing, snow-shoe trekking, tobogganing. Ranveer’s next trip is going to be in winter.” Ritu Sharma, Deputy Director, Switzerland Tourism India, said, “Our new campaign is all about telling people that holidays …

Rhätische Bahn (RHB) in partnership with Turkish Airlines recently hosted a familiarisation trip to Davos Klosters and Engadin St. Moritz in Switzerland for leading travel agents based in Delhi. The objective of the Fam was to increase visibility for luxury destinations like Davos Klosters and Engadin St. Moritz, along with the scenic Bernina Express train journey. Make My Trip, Yatra, TUI, Flight Shop, Ottila International, Experiential Travel, Thomas Cook and Ambe World Travels participated in the Fam. The group spent 6 nights in the Graubünden region; 3 nights each in Davos & St. Moritz. They visited Europe’s highest brewery – Monstein, Clavadeler Alp where they experienced the art of cheese making, a scooter ride along the Sertig Valley and attended a music show led by the regional band from Davos “orgalifründä Rinerhorn”.  In St. Moritz the group was taken on a food safari night at Badrutt’s Palace Hotel, one of the highlights of during their stay. The itinerary also included hotel inspections such as that of Da Primo Hotel, Intercontinental Davos, Arabella Hotel  Walduus Davos , Turmhotel Victoria, Swiss Mountain Hotel Ameron in Davos,  Badrutt’s Palace and other 3-4 star properties in St. Moritz, to famirialise the trade with budgeted options in the luxury destination.