Tag Archives: Dekho Apna Desh

As part of the Union government’s ”Dekho Apna Desh” initiative Ministry of Tourism in association with the Indian Railway Catering and Tourism Corporation (IRCTC) has organised the Buddhist Circuit Train FAM Tour. Ajay Bhatt, Minister of State for Tourism & Defence flagged off the Buddhist Circuit special Train from Safdarjung Railway Station, Delhi on Monday. The focus is to bring out the potential of Buddhist tourism through ‘Dekho Apna Desh’ campaign.

Ministry of Tourism is organising a 12-episode web-series on Dekho Apna Desh in collaboration with the Association of Universities (AIU) to celebrate ‘Azadi ka Amrit Mahotsav’. “I am sure that the nation-wide, 12 episode-based series that we are launching today will give them this opportunity and take the participants on a virtual journey of India. Since the format of the activity requires active participation, the follow up interactive sessions will inspire even greater interest and excitement about India@75,” said Reddy.

Rupinder Brar, ADG, Tourism, has said that after the reopening of monuments, they will be promoting domestic tourism. “Just like last year, considering that domestic tourism will open first, the Dekho Apna Desh webinars, which have been temporarily put on hold, will also be restarted. As we get better inputs from local administrations as well as the central health ministry, we will be taking up more campaigns in the domestic markets.”

FHRAI has appealed to Government of India to aggressively promote domestic tourism in 2021. The association has emphasized on the need to encourage local tourism under the Ministry of Tourism’s (MoT) Dekho Apna Desh Pledge campaign. The association has also recommended incentivising domestic tourism by offering tax exemption under 80C of up to Rs 50,000.

Prahlad Singh Patel, Minister of State, Tourism & Culture (I/C), launched the National List of Intangible Cultural Heritage (ICH) of India on World Heritage Day. MOT celebrated the special occasion by conducting a series of webinars, titled ‘Dekho Apna Desh’. Patel addressed live through the webinar on Ancient Temple city of Mamallapuram which had participants from all over the world. The second webinar was titled ‘World Heritage and Sustainable Tourism at Humayun’s Tomb’. Speaking on the occasion Patel said, “India houses a repository of unique Intangible Cultural Heritage(ICH) traditions, 13 of which have also been recognized by UNESCO as Intangible Cultural Heritage of Humanity. The National ICH List is an attempt to recognise the diversity of Indian culture embedded in its intangible heritage. He said that It aims to raise awareness about the various intangible cultural heritage elements from different states of India at national and international level and ensure their protection. This initiative is also a part of the Vision 2024 of the Ministry of Culture.” Patel also added, “Our tradition and culture is not only ancient but also invaluable. He further said that in the present crisis where the world and our country also is dealing with COVID-19, it is the values of humanity and warm hospitality of our heritage which define us and make us what we are. He alluded to the shloka ‘Vasudhaiva Kutumbhakam’(the world is our family) from the Maha Upanishad wherein India’s spirit is demonstrated in its warmth and humility through the help extended to all tourists stranded in India.” Following UNESCO’s 2003 Convention for Safeguarding of Intangible Cultural Heritage, this list has been classified into five broad domains in which intangible cultural heritage …

The Ministry of Tourism (MOT) has released a statement saying that there will be no funding of travel expenses for tourists visiting 15 destinations under ‘Dekho Apna Desh’ campaign, launched recently. MOT, has instead proposed to recognise the selected domestic travellers. The statement read, “It is to clarify that the Ministry of Tourism has no scheme for funding the travel expenses of tourists for visiting destinations in the country under the Dekho Apna Desh Campaign. However, the Ministry of Tourism proposes to give recognition to select domestic travellers who undertake a visit to various tourist destinations in the country through random selection for which details are being finalised.”

The Ministry of Tourism’s second edition of Paryatan Parv from September 16-27, 2018, will be inaugurated by Union Home Minister Rajnath Singh at Rajpath Lawns, revealed Rashmi Verma, Secretary, Ministry of Tourism, Government of India. She also said that the event will happen on the sidelines of the maiden India Tourism Mart to be held at The Ashok, New Delhi, which will be inaugurated by Piyush Goyal, Union Minister of Railways on September 17, 2018. Sharing details of the 12-day long Parytan Parv, Verma said, “This year’s event will be much bigger in scale than the one organised last year. With Paryatan Parv, we want to create awareness about the importance of tourism amongst the people of the country and how it’s a major sector for creation of jobs and contributor to the economy of the country. We want to explain to the people that tourism is not an elite activity but it is for people from every strata of the society. Themed on ‘Dekho Apna Desh’, Paryatan Parv is being held in collaboration with all the 32 states and Union Territories as well as many other ministries. The idea is to encourage people to visit the touristic sites around the country. The event will feature 18 pavilions, 54 food stalls and 76 handicraft stalls from across the country through which, people will be able to experience the culture, food and crafts from various states.”