Edwin UK concludes with the B2B networking event which included the northern England suppliers and the Indian Travel Trade from tier II and III cities. The event was successful with over 900 meetings. As they all were the owners/decision makers of the company, it was an eye opener session for the suppliers who met the Indian trade and understood more about the Indian market travel needs and food habits. Throughout the event, all the partners made sure the itinerary was designed as per the needs of the Indian clientele. Commenting on the occasion, Harmandeep Singh Anand, Managing Director, Global Panorama Showcase and Edwin, said, “We are happy with the outcome. Our target was met and it was achieved in a very short span of time. It was an elite programme and the partners VisitBritain, Marketing Manchester, Oman Air – Airline Partner and Trawelltag were all in full support of the event. We concluded with over 900 meetings today during B2B session.”
Read More »VisitBritain, ACP Rail conduct joint educational trip for travel trade
VisitBritain recently conducted an educational trip for 10 Indian travel agents in partnership with ACP Rail to promote the BritRail pass to travel around Britain by train. The trip was part of a B2B campaign which the national tourism organisation of Great Britain has launched with ACP Rail in India. Agents started their trip in Edinburgh, before travelling north for a two-day tour of the Scottish Highlands. They further headed across the border into Northern England, finishing their trip in the medieval town of York. Rail travel within UK is one of the most important part of the strategy to promote destinations beyond London amongst Indians. All hosted agents are considering sign-ups with ACP Rail and will soon begin installing their software to enable sale of UK rail passes along with sector tickets to promote rail itineraries and thus, give a fresh approach towards the UK holiday experience. With over 2,500 train stations in Britain, visitors have the chance to discover both cities and countryside throughout England, Scotland and Wales.
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