Tag Archives: film tourism

After releasing a report ‘Travel Trends: Redefining value through experience in 2024’, Skyscanner stated that films and entertainment have an impact on Indians. As per the report, 94 per cent of them inclined to take a trip to a destination after watching a film.

G. Kishan Reddy, Minister of Tourism, in his address at the third G20 Tourism Working Group (TWG) meeting in Srinagar said, film tourism is a powerful medium to promote tourism potential as films have a great impact on the travel choices attracting tourists all over the world.

MOT participates in the Arabian Travel Market, Dubai 2022. During the Mart, India Pavilion showcased the country as a 365-day destination with multi-faceted appeal, including culture, adventure, cruise, MICE, luxury, wildlife, wellness, and medical tourism. India Reopening as a theme has been amplified during the mart with the ‘Namaste Campaign’ to welcome international travellers.

The Madhya Pradesh (MP) government has approved the Film Tourism Policy 2020, offering incentives to filmmakers, promoting private investments and make MP an attractive destination for film shoots. According to the policy, if a filmmaker shoots a film in MP, he will get 50% of grants, the maximum amount of which may be Rs 1 crore. Apart from this, investment in film-related infrastructure will be encouraged with grants and land. Special grants will be given to filmmakers who offer screen time to tourist destinations in the state. For the grants, the filmmaker has to give credit to the state government and the tourism department. The logo of the tourism department and that of the government will be used in the film. A film facilitation cell will also be set up and services will be provided on concessionary rates in the units of MPSTDC. Facilities will be provided through single-window system for shooting films. As per the policy, land will be allotted for film studios, post-production centres, VFX centres, skill development centres, film institute etc.

The e-visa facility for film enthusiasts has now been principally approved by the Ministry of Home Affairs. The visa can now be availed under the category of film tourism. This was informed by Suman Billa, Joint Secretary, Ministry of Tourism. He further added that the procedure of availing this facility will be similar to those for eTV for business and medical tourism. On the need to increase accommodation facilities in the country, Billa said, “The last time we counted, we are short of almost 200,000 hotel rooms in India and this gap has to be filled at a faster rate than the time it takes to build these properties. I believe homestays can play a big role in this aspect and alternative accommodations like OYO Rooms, Airbnb etc., can also fill the gap. A regulatory framework will be introduced by the Ministry of Tourism to uphold acceptable standards and quality of service and open lucrative accommodation choices for the travellers. We will accredit these accommodations as per the standards required.”