Four-day Jammu Mahotsav will be held from April 13-16 which will showcase the cultural heritage and multi-cuisine of the land of Dogras. According to Priya Sethi, Minister for Tourism, Culture, Floriculture and Parks, Government of Jammu and Kashmir, this festival will mark the beginning for Jammu in taking its spot in the national and international tourist circuit as an independent and attractive tourist destination. “Jammu Mahotsav is a step to elevate Jammu beyond its existing identity primarily as a religious tourism destination and make it a hub for multi-faceted tourist activities. This event will also be made an annual feature for the city,” she said. Special packages will also be introduced in association with Jammu Kashmir Tourism Development Corporation (JKTDC) during the festival to facilitate and divert the tourist movement to nearby tourist destinations in the region. The main events of the festival will be held at Bagh-e-Bahu. “Local cultural extravaganza and cultural carnival are planned on April 11 and 12, live performance by Lakhwinder Wadali and laser show on April 13, live performance by Abhay Sopori on April 14, and live performance by Jassi Gill and Babbal Rai on April 16. Folk dances and cultural programs, multi-cuisine stalls and cultural modelling show are some of the other programmes for the event,” said Sethi. She further added that in Jammu and Kashmir a self-sustained tourism model was being implemented in all three regions of the state for inclusive socio-economic development besides ensuring emergence of each region as exclusive independent tourist destination. (Source: PTI)
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Minister of State for Education, Technical Education, Culture, Tourism, Horticulture, Floriculture and Parks, Priya Sethi said that efforts are being made to develop Jammu into an international level golf destination. Addressing delegates of India Travel Mart, Jammu, Sethi said the State Government with the support of Centre would give a big push to the development of the state. The Minister said that Jammu and Kashmir has a geographical advantage which when properly utilised can make J&K frequent host for the international level golf tournaments. ‘Whereas the golf courses available in Kashmir are open to people in summers, Jammu Tawi Golf Course provide year round location available to the national and international golf lovers’ the Minister added. Jammu & Kashmir Chief Minister, Mehbooba Mufti, Deputy Chief Minister, Dr. Nirmal Singh, Minister for Cooperatives, T Dorjey, Secretary Tourism Farooq Ahmad Shah, Director Tourism Sushma Chauhan, senior officers of State administration besides representatives of Tourism Departments of many states, tour and travel bodies were present in the inaugural function of the three day event.
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