Tag Archives: Incredible India 3.0

Launch Incredible India 3.0 & Mission Suraksha to showcase tourist attractions & ensure tourists’ safety: CII

Ahead of the Union Budget-2025-26, CII has urged the govt to launch a national and international multi-channel marketing campaign, Incredible India 3.0, to showcase India’s diverse tourist attractions. Brand ambassadors in select countries and setting up special desks in Indian embassies abroad would further promote India Tourism, it said. Tourist safety is crucial for tourism promotion, thus, “Mission Suraksha”, with dedicated tourist police and round-the-clock security at major destinations, should be launched to ensure tourists’ safety and trust.

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