Tag Archives: International Women’s Day

Madhya Pradesh, the “Heart of Incredible India,” is a multifaceted destination known for its breathtaking national parks, wildlife sanctuaries, and rich cultural heritage. The state’s vibrant traditions, colorful festivals, and exquisite handicrafts make it a treasure trove of experiences. More than just a tourism hub, Madhya Pradesh is paving the way for sustainable tourism, rural development, and women’s empowerment. On this International Women’s Day, it is essential to highlight the remarkable strides taken by the Madhya Pradesh Tourism Board (MPTB) in fostering gender-inclusive tourism. The board is not just promoting travel; it is creating opportunities for women to thrive through its innovative rural and tribal tourism initiatives. Women in rural communities are at the forefront of this transformation—building traditional mud homestays, crafting intricate hand-painted artworks, and contributing to sustainable tourism ventures. Rural Tourism: Women as Change makers Madhya Pradesh is emerging as a model for community-led tourism, with women playing a pivotal role in redefining rural and tribal experiences. The state’s rural tourism projects have encouraged local women to take charge, creating employment opportunities and preserving indigenous art forms. By supporting homestay initiatives, craft production, and cultural showcases, the tourism board ensures that women are not just participants but leaders in the tourism ecosystem. Safe Tourist Destinations for Women: A Landmark Initiative The Safe Tourist Destination for Women project, an initiative by the Madhya Pradesh Tourism Board, stands as a milestone in making the state a secure and welcoming place for women travelers. Recognized by the Ministry of Women and Child Development, Government of India, under the Nirbhaya Scheme, this initiative aims to enhance the travel experience for women by ensuring their safety and encouraging independent exploration. The project’s core …

In the spirit of International Women’s Day, La Vallée Village, the luxury shopping outlet in Paris, France showcased its unique shopping offering to the Indian travel fraternity at Asilo, St. Regis Mumbai. Gracing the soirée with their presence were the Consul General of France in Mumbai, Yves Perrin and his wife Caroline Perrin, Patrick Allais, Business Development Manager, La Vallee Village, and Sheetal Munshaw, Director, Atout France, French Tourism Development Board in India. The soirée began with an interactive and candid testimonial by Caroline Perrin, a veritable supporter of La Vallée Village who has been patronizing the brand since its inception in 2000. The evening was well-attended by key stakeholders of the travel industry who raised a toast to France and its art de vivre. With French luxury brands and international brands on display, La Vallée Village is also well-located en route to the castles of Vaux le Vicomte and Fontainebleau, the famed cellars of Champagne and Disneyland. An ideal haven for shopping, the outlet offers a minimum discount of 33% in each store and up to -70% throughout the year. Add to this the brag value of having bought your merchandise truly ‘Made in France’. La Vallée Village is part of the Chic Outlet Shopping Villages by Value Retail, which has its presence across 9 European destinations a with its flagship store in Marne-la-Vallée, Paris. According to Patrick Allais, ” La Vallée Village is an invitation to “shop differently”, in the company of major brands, and in a conducive ambience like nothing else in France. First of all, the surprise of the environment. The reason behind the “Village” name soon becomes clear: the calming landscaping, the treelined pedestrian streets; …