Tag Archives: ITB India 2024

In a significant development for the Indian and Iranian tourism sectors, the Iranian Tour Operators Association (ITOA) and the Outbound Tour Operators Association of India (OTOAI) signed a Memorandum of Understanding (MoU) on 11 September, 2024, at the ITB India 2024 in Mumbai. The MoU, signed by Mostafa Shafie Shakib, Chairman, ITOA, and Riaz Munshi, President, OTOAI, aims to strengthen tourism ties between the two nations. The signing ceremony was witnessed by distinguished members of both associations, including Shravan Bhalla, Vice President, OTOAI, and Monia Kapoor, Joint Secretary, OTOAI. The presence of Mostafa Shafie Shakib as the primary signatory from the Iranian delegation highlighted the significance of this initiative. Other esteemed members of the Iranian delegation were also in attendance, further reinforcing the importance of the agreement. This collaboration marks a significant milestone in fostering tourism growth, exploring new opportunities, and creating sustainable partnerships between India and Iran. The MoU underscores the shared commitment of both countries to promoting cultural exchange and unlocking new tourism potential.    

The three-day B2B trade show, held from 11 – 13 September in Mumbai, successfully concluded with over 600 top-tier Indian & international buyers. Alongside MICE Show India, Travel Tech India, and the ITB India Conference, ITB India 2024 served as a unique platform, fostering fruitful business collaborations in the travel industry. ITB India 2024, the annual 3-day business-to-business trade show and convention, held at the Jio World Convention Centre in Mumbai, came to a successful close today. The second in-person edition attracted key travel industry professionals and created unparalleled pathways to the Indian and South Asian travel markets for quality buyers and global exhibitors representing MICE, Corporate, Leisure, and Travel Technology sectors. The event launched the inaugural ITB India Gala Dinner with over 400 international exhibitors and top buyers in a high level B2B networking function. This year’s event drew over 600 Indian & international top-tier buyers, facilitating more than 25,000 business engagements. Key exhibitors include AsiaPay, Club Med, Collinson Group, EVA Airways, Encalm Hospitality, Kenya Tourism Board, Melia Hotels International, Mize, Mondee, Novotel Jaipur, Prince Hotels & Resorts, Sarawak Tourism Board, Tourism Office of Spain, Taiwan Tourism Administration, Uzbekistan Airways, visitBerlin, and Visit Oulu. “India’s travel industry is experiencing remarkable growth and the increasing demand in this market is sparking renewed interest from around the world. This year’s edition proved instrumental in forging strategic partnerships and driving growth in one of the world’s most dynamic travel markets. With a focus on staying ahead of the curve, our conference tracks provided key insights to ensure attendees are future-ready”, says Joyce Wang, Executive Director of Messe Berlin Asia Pacific, Organiser of ITB India, MICE Show India, and Travel Tech India. The …

At the second edition of ITB India, Vishal Suri, Managing Director, SOTC Travel, delivered an insightful keynote on India’s rapidly evolving travel landscape. With India’s economy and demographic shifts setting the stage for unprecedented growth, Suri painted a vivid picture of how the country’s travel sector is poised for expansion, underpinned by strong domestic demand, a youthful population, and a growing middle class. Suri began by highlighting India’s economic ascent, positioning it as a global powerhouse. Currently, the country boasts a $3.95 trillion economy and is expected to become the third-largest economy by 2027 -28, growing at a steady rate of 8%. This robust growth is fueled by a diverse economic base, including IT, services, agriculture, and manufacturing. According to Suri, this economic diversity and stability create a fertile ground for travel and tourism to flourish. A major driver of this boom is India’s young, tech-savvy population. With 52% of India’s 1.4 billion people under the age of 50, and 27% under 30, Suri emphasised how this “Gen Alpha” is already contributing to the nation’s growing consumer market. These young consumers, being digital natives, are increasingly embracing technology to plan and book travel, shifting from a traditional “saver” mentality to a more “spending” and experience-driven mindset. Suri also touched on the significant shift in consumer behavior, especially post-pandemic. “Pre-pandemic, travel was more about escaping life; post-pandemic, it is about experiencing life,” he noted. This psychological shift has led to a surge in local, experiential travel, with people looking for more meaningful, culturally immersive experiences rather than merely ticking off destinations. The demand for authentic stays, such as Airbnbs and homestays, has increased, reflecting a deeper desire to connect with local …

The 2nd edition of ITB India kick-started at the Jio World Convention Centre in Mumbai on Wednesday. The three-day event is expected to attract thousands of industry professionals from around the world and will feature a B2B trade show, a conference, and a variety of networking opportunities.