The newly rebranded Radisson Hotel Group announced its expansion plans at Hotel Investment Conference South Asia (HICSA) 2018. The company aims to expand its portfolio to more than 200 hotels in operation and under development by 2022 in South Asia. The group has already signed Radisson Blu Resort Visakhapatnam, Radisson Panipat City Centre and Country Inn & Suites by Radisson Agra in the first quarter of 2018. Radisson Gwalior opened last month and the group is on track to open another eight more hotels in India this year. “This is the most exciting period in our company’s long history,” said Katerina Giannouka, President, Asia Pacific, Radisson Hotel Group. “With the rebranding of our company, we are positioning Radisson Hotel Group for a bright future. India has been a key market for us for many years. We look forward to working with hotel investors, owners, developers and other stakeholders across the country as we accelerate the expansion of our portfolio to India,” added Giannouka. “With a robust performance, ahead of industry average and continued investment in technology and revenue driving platforms, we are optimistic of meeting our five-year goals. I am delighted that India is leading the way in Asia Pacific with a total of seven global brand offerings,” said Raj Rana, Chief Executive Officer, South Asia, Radisson Hotel Group.
Read More »Country Inns & Suites By Carlson rebranded as Country Inn & Suites by Radisson
Country Inns & Suites By Carlson has announced that it has renamed itself to Country Inn & Suites by Radisson. This strategic name change will allow the brand and individual hotels to leverage the global recognition and strength of the Radisson brand. Changes will include a new visual identity, updated logo and refreshed marketing and hotel collateral. Country Inn & Suites by Radisson is a part of Carlson Rezidor Hotel Group, which also includes Quorvus Collection, Radisson Blu, Radisson, Radisson RED, Park Plaza and Park Inn by Radisson. The consumer-facing changes will be made in stages throughout the first half of 2018. Katerina Giannouka, President, Asia Pacific, Carlson Rezidor Hotel Group, “We are delighted that our Country Inn & Suites brand will be taking on a new name to leverage on the strength of the Radisson brand, drive awareness and increase marketing efficiency. Country Inn & Suites hotels deliver modern country warmth and heartfelt experiences, through inviting design, products and services.” “Country Inn & Suites is a market leader in the mid-scale segment in India. Identification with our core brand Radisson will lend further strength to its brand identity and appeal to investors and promoters in the fast growing mid-scale segment”, added Raj Rana, Chief Executive Officer, South Asia, Carlson Rezidor Hotel Group.
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