Tag Archives: Korea Tourism Roadshow in Mumbai

KTO unveils 2025 strategy at Mumbai roadshow, aimed at attracting more Indian visitors

Korea Tourism Organization (KTO), in collaboration with OTOAI, hosted the Korea Tourism Roadshow in Mumbai on 14 February, 2025, reinforcing its commitment to the Indian travel trade and presenting programmes aimed at further boosting Indian tourist arrivals to South Korea. Myong Kil Yun, Regional Director, India & SAARC Countries, KTO, said, “South Korea’s growing popularity among Indian travellers is a testament to the strong partnership we share with the Indian travel trade. With evolving traveller preferences and increasing demand for unique experiences, we are committed to providing our partners with tailored support, from exclusive training programmes to performance-based incentives.” Talking about the Roadshow in Mumbai, Himanshu Patil, President, OTOAI, said, “This partnership between OTOAI and KTO has the potential to significantly boost outbound tourism from India to Korea, unlocking opportunities for both travel operators and tourists. With the rising popularity of Korean entertainment in India and the increasing awareness of the country’s rich cultural heritage and unique culinary experiences, Indian tourists are showing greater interest in visiting Korea. Additionally, the growing popularity of Korean beauty products in the Indian market has led to an increase in enquiries for tours that include beauty experiences, further highlighting the diverse interests of Indian travellers. This roadshow was a great opportunity for our members to gain in-depth knowledge of Korea and enhancing their ability to create seamless travel experiences for their clients.” In addition to the MICE Support and Korea Premium Travel Consultant (KPTC) Programme, KTO has unveiled the Designated Travel Agency Programme, a strategic initiative under the K-Incentive Scheme 3.0, designed to recognise and support travel agencies actively promoting South Korea. Under this programme, participating agencies will develop Korea-specific travel packages incorporating at …

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