OYO Hotels has announced the acquisition of wedding banquet company Weddingz.in to expand its playfield to real estate sector. Globally, the wedding industry has grown to become a $500 billion market and OYO’s sharp focus on global expansion will support its debut in disrupting these markets. Commenting on the development, Maninder Gulati, Chief Strategy Officer – OYO, said, “What this partnership facilitates is combining OYO’s capabilities of asset management and technology with the scale Weddingz.in offers in India’s fragmented $40bn weddings industry. The company has a healthy scale of managing 1,500-plus wedding events per quarter, with an inventory size of over 40 banquets spread across Mumbai and Delhi.’’ With more than 10 million marriages in India held annually, the segment holds immense potential for innovation, improvement and standardization of processes. “Weddingz.in is India’s largest banquet management company specialising in weddings led by an extremely ambitious founder Sandeep Lodha and his talented team and the value proposition they bring to the table via skills in managing weddings is clearly visible in their dominance and popularity.’’ added Maninder. Sandeep Lodha, Founder, Weddingz.in, commented, ‘’This alliance will work towards simplifying wedding planning for Indians while tapping the enormous opportunities this space offers.”
Read More »OYO adds 12th 100-room hotel to its inventory
OYO is betting big on the Indian hotel market by partnering with hotels and real estate assets with large inventory portfolio consisting of 100+ rooms under its franchisee and management contracts. In the coming years, it aspires to have 10,000+ rooms as a part of its large-asset category. Currently, OYO has already partnered with 12 such hotels and is managing them across markets including Delhi, Goa, Bengaluru, Tirupati, Hyderabad, Noida, Vrindavan and Patna. Commenting on the milestone, Maninder Gulati, Chief Strategy Officer, OYO said, “This excitement we are witnessing in the large 100+ rooms property space post establishing our market leadership with 75,000 keys in boutique and small assets is a testament of the strong and trusted brand we have created with our asset partners and customers. We are thankful to them for their continued support. At OYO, our mission is to add value to every form of real estate and being a full-stack hospitality company, we’ve built capabilities of on-boarding hotel rooms, locked homes, serviced apartments and at the same time managing large-format hotels.” “In the past year, we’ve on-boarded over 10+ such hotels with inventory ranging from 100-200 rooms and another 10+ hotels having over 80 rooms. With similar additions in the coming months, we’ll continue to expand our large hotel portfolio and dominance over India’s hotel market while ensuring high yield for our partners. We are upbeat about our India story and plan to go deeper into our existing markets while adding 50+ cities to the network and capturing a 5% share of India’s hotel market by 2018-end,” Gulati said.
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