Meliá Hotels International has concluded its three cities roadshow in Bengaluru, Ahmedabad and Mumbai, from February 20-22, 2017. The roadshows were aimed to strengthen and build up relationships with key travel partners across India and showcase the USPs of the brands — Gran Melia, ME by Meliá, Paradisus, Melia Hotels & Resorts, Innside by Melia, Tryp by Wyndham and Sol by Melia. Led by, Ruben Casas, Senior Director Sales and Marketing, Asia Pacific, and senior hotel representatives, the roadshows witnessed active participation from several trade partners, travel consultants, major tour operators, wedding planners and media. Ruben Casas said, “India has witnessed stupendous growth in the past years and the evolved hospitality scenario provides a positive base for several new businesses to establish and grow. Last year we set up our Representation office in India to further expand our market share and work extensively in this region and have witnessed a huge increase in its share in our revenue. We are keen on tapping all segments of travellers—family, luxury, honeymooners, wedding, business and leisure, as Melia Hotels International counts a presence of more than 370 hotels in 40 countries and 7 brands targeting each of those segments. We have participated in SATTE and met a good number of potential travel professionals. Furthermore, these meetings give us the opportunity to meet and show our gratitude to them for their support and provide new opportunities to drive business.”
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