Tag Archives: MICEverse

Collaboration to drive weddings, incentives, and immersive experiences from India As India’s outbound travel market continues to surge across weddings, MICE, and experiential group travel, JA Resorts & Hotels, UAE’s heritage hospitality group, has appointed MICEverse, the specialist vertical of One Rep Global, as its strategic representation partner for India. This collaboration marks a significant step in JA Resorts & Hotels’ strategic expansion into the Indian subcontinent—a market known for its scale, spend, and growing appetite for destination-led group experiences. MICEverse, a dedicated sales and marketing hospitality representation company with deep expertise in MICE and weddings, will lead brand visibility and business development through a comprehensive 360-degree approach—positioning JA Resorts & Hotels top-of-mind among Indian wedding planners, corporates, and luxury travel specialists. This partnership is a strong endorsement of MICEverse as the preferred platform for international hotel brands looking to tap into India’s high-potential group travel market. With its deep understanding of Indian consumer behaviour and strong industry networks, MICEverse offers an unmatched gateway to the booming sectors of destination weddings, corporate incentives, and bespoke leisure groups. Founded in 1981 and named after the original Jebel Ali Beach Hotel, JA Resorts & Hotels today encompasses seven distinct properties across the UAE and Maldives. The brand is synonymous with heartfelt hospitality and immersive settings, from beach resorts and mountain escapes to business-focused urban hotels and natural island luxury. In the UAE, the group offers: Three distinct experiences within JA’s original beachfront destination in Jebel Ali — the family-friendly JA Beach Hotel, the spacious all-suite JA Palm Tree Court, and the performance lifestyle-led JA Lake View Hotel. – JA Lake View Hotel is also home to Kinara by Vikas Khanna. Known for its bold, …

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