Tag Archives: NBTC Holland Marketing

At the first HollandCity Global Travel Trade Show in the Hanseatic City of Zwolle, Carola Muller–van Rijn, Global Travel Trade Manager, NBTC Holland Marketing, informed, “The next edition of the travel trade show will be held in The Haugue and Delft on October 8, 2019.” NBTC Holland Marketing and MarketingOost welcomed over 100 international travel organisations with a goal to put the Netherlands on the map with international travel organisations as an attractive travel destination. In addition to 105 international tour operators from India, Russia, Brazil, Japan, China, Indonesia, Italy, Germany and other countries, there were 75 organisations from the tourism sector as well, including museums, hotels, attractions, events venues and restaurants. Expressing happiness with the growth from the Indian market, Muller says, “In terms of growth, India is our second fastest growing market, after Russia. The Netherlands welcomed 165,000 visitors from India last year registering a growth of 31 per cent and we are expecting 24 per cent growth from India this year.”

In a bid to promote its products and offerings, NBTC Holland Marketing hosted its sales mission in New Delhi in association with Amsterdam Airport Schiphol, KLM Royal Dutch Airlines and Jet Airways. Carola Muller, Global Travel Trade Manager, NBTC Holland Marketing, said, “ India is an important and growing market for Holland and we want it to grow further. In fact, India is pour fastest growing market and we foresee a 15 per cent rise in arrival numbers by the end of this year.” The three-city sales-mission will now go to Bengaluru and Mumbai to educate the trade about íts destination and products. Other partners for the mission include Blue Boat Company, Efteling, Henri Willig, ITO Tours and Madurodam.

Indians visiting the Netherlands in the past year has crossed the 100,000 mark, informed Carola van Rijn, Project Manager, NBTC Holland Marketing. “There has been a steady rise in Indian travellers the past year and we expect a growth of 30 per cent in 2016,” she said at the Holland Club meeting, held in New Delhi. Along with representatives from Schiphol airport and Jet Airways, Alphonsus Stoelinga, Ambassador of the Netherlands to India was also present on the occasion and highlighted the bond shared between the two countries in terms of investments and trade. The Netherlands is promoting destinations such as Utrecht, The Hague, Rotterdam etc, apart from the capital, Amsterdam and is also working towards digitalising its visa services. With the relocation of Jet Airways’ hub from Brussels to Amsterdam eight months ago, the move is expected to give a boost to arrival numbers with direct connectivity from Mumbai and New Delhi.