The next edition of the PATA Annual Summit (PAS) 2017 will take place in Negombo, Sri Lanka from May 18 -21, 2017. The PATA Annual Summit 2016 was held in Guam and welcomed 640 delegates from 206 organisations representing 33 countries to the four day event. PATA CEO Mario Hardy stressed on the issue of climate change and stated, “We understand that the Pacific Islands are at a critical junction in its future development economically, socially and environmentally, especially with the growing effects of climate change. We hope that bringing together high level speakers, we can highlight these issues as well as analyse and share ideas on how to create a more sustainable and responsible travel and tourism industry,” he added. The four day event witnessed several high-level industry leaders give talks on various tourism-related topics like ‘Driving Solo or Following the Pack’, ‘Mastering the Skill of Future Trend Forecast’; ‘Defy the Norms to Create ‘Same Same But Different’; ‘The New Edge – Foreseeing New Travel Patterns’ &‘Reversing the Brain Drain by Mixing the Borders’, while delegates gained additional insights about the latest travel and tourism industry trends during PATA Marketplace. Other highlights of the four-day event included the PATA Awards Presentation, the election of the new PATA Executive Board and the presentation of the Silver-level Sustainability Certification by EarthCheck.
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