Tag Archives: PATA Gold Awards

The Pacific Asia Travel Association (PATA) successfully concluded its 47th annual PATA Travel Mart (PTM) in Bangkok, Thailand. Held at the Queen Sirikit National Convention Center (QSNCC), the event served as a crucial platform for high-caliber buyers and sellers from across the Asia Pacific region and beyond.   Key Insights Over 900 delegates participated, including 266 exhibitors and 191 buyers representing 45 destinations and 31 source markets. The event emphasised sustainable tourism development, innovative marketing strategies, and strategic partnerships within the Asia Pacific tourism industry. PTM 2024 reaffirmed Thailand’s position as a leading MICE destination and travel hub. The PATA Knowledge Forum offered valuable insights on navigating the evolving tourism landscape, covering topics like responsible tourism, digital transformation, and emerging consumer trends. A new initiative, the PATA Youth Symposium and Career Fair, connected aspiring tourism professionals with industry leaders. The PATA Gold Awards recognised excellence in destination marketing, sustainable tourism practices, and innovative tourism products. What This Means for You? PTM 2024 underscores the resurgence of Asia Pacific tourism and the growing demand for authentic travel experiences. The event provided a platform for building valuable business connections and exploring new market opportunities. Insights from the Knowledge Forum can help you adapt and thrive in the changing tourism landscape by implementing sustainable practices, leveraging digital technology, and understanding consumer preferences. New talent entering the industry offers a positive outlook for the future of tourism in the region.

India has bagged awards in three categories at the PATA Gold Awards 2017 scheduled to take place in Macao SAR on September 15 during PATA Travel Mart 2017. The Ministry of Tourism, Govt. of India will be honoured under the Marketing Media – Travel Advertisement Print Media category for its Go Beyond project, while Kerala Tourism has secured an award for Marketing Media – Consumer Travel Brochure on Film Tourism. Travel provider Cox & Kings is the other winner for its Social Media marketing project Forever Young. Dr. Mario Hardy, CEO, PATA, said, “On behalf of PATA, I would like to extend our warmest congratulations to all 2017 Grand and Gold Award winners. This is no better time and place to celebrate their accomplishments, than this International Year for Sustainable Tourism for Development in Macao SAR during the 40th Anniversary of PATA Travel Mart. I look forward to celebrating this year’s winners who represent the values of the Association in working towards a more responsible travel and tourism industry in the Asia Pacific region.”