Tag Archives: PATA

Need to showcase India as Iong-haul destination in foreign markets: PATA

Runeep Sangha, Executive Director, PATA India Chapter said, “It’s time we have a separate strategy for India as a long-haul destination because people coming from the Americas, Canada, Europe, etc are the markets from our travelers spend the most money and if we put together and showcase India as a long-haul destination, we should report benefits.” 

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Adopt fair wages, respect, welfare of staff to fill staffing gap in industry: PATA CEO

Liz Ortiguera, CEO, PATA, has said that there is an issue of the industry staffing gap across the world, which needs to be filled. For which, she has suggested many things for employers, including fair wages, acknowledging great service delivery, ensuring a culture of respect for staff, staff feedback and engagement, concern for staff welfare, support development, creating clear and fair career paths and introduce staff to leaders they can relate to.

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Asia Pacific to reach an IVA count in 2024 of 510-832 million: PATA

PATA, as part of its latest quarterly updated international visitor arrivals (IVAs) forecast has projected that Asia Pacific will reach an IVA count in 2024 of 510-832 million. Liz Ortiguera, CEO, PATA, said, “While a positive turning point is predicted to occur in 2022 for all the 39 Asia Pacific destinations covered in these updated forecasts, many market variables are currently influencing travel and significant challenges still lay ahead.”

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