Tag Archives: POP

POP, the new low-cost, long-haul airline on the anvil, plans to operate non-stop flights from the UK to Amritsar (ATQ) and Ahmedabad (AMD). POP directly targets these whilst offering the business sector two new routes with a tailored, non-stop service. The needs of the VFR and leisure/tourism markets will be met at affordable prices that will ensure market penetration by word of mouth. Nino (Navdip) Singh Judge, Chairman and Principal of POP, commented: “POP is different – it is going to be a UK airline whose DNA is Indian. The Punjabi and Gujarati communities in both the UK and India historically have had strong family and business connections and that desire for both communities to keep in touch and visit each other has not abated over the years. Add to that India’s booming economy and the rise of the middle classes – including the expansion in their numbers, their larger disposable income, their increasing spending power and their insatiable desire to travel all means there are vast numbers of potential passengers waiting for an airline like POP to offer them the opportunity to fly. Combine the fact that passengers are contributing to the improvement of their own society in both the UK and India – perhaps even helping a village or an individual known to them personally – means there is an excellent chance for POP’s two proposed routes to Amritsar and Ahmedabad of being a great success.” Currently flights between the UK and India are predominantly between London Heathrow and just two main destinations, Mumbai and Delhi, and three supporting ones, Bengaluru, Chennai and Hyderabad. There are also a number of indirect UK to India routes through the Middle …

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