Tag Archives: Sabre Corporation

Akbar Travels and Sabre Corporation have announced a new long-term, strategic partnership agreement. Under the extended and expanded agreement, Sabre will continue to be Akbar’s preferred GDS partner in India, ensuring that the firm can continue to access real-time, rich content from hundreds of thousands of airlines, hoteliers and other travel providers through Sabre’s intuitive Sabre Red 360 interface. Akbar and Sabre will also be working more closely together through the appointment of software company, Benzy Infotech – a 100% subsidiary of the Akbar Group.

Sabre Corporation has announced an enhanced partnership with one of India’s largest travel companies, Akbar Travels of India, cementing a valued two-decade long relationship between the two firms as Akbar forges ahead with plans for domestic and overseas growth. Akbar Travels is already a long-time user of Sabre solutions, having implemented Sabre’s APIs to drive operational efficiencies and the Sabre Automated Exchange solution to save costs and improve customer service. Now, Akbar Travels, which has 150 branches across India, 36 offices in the Middle East, Malaysia, UK, Italy and the US, has selected Sabre’s Content Services for Lodging APIs to enable its agents to more easily shop, compare and book more than a million lodging options for clients. “Sabre and Akbar Travels have had a long, valued and productive relationship, and we’re excited to be again expanding our partnership by using Sabre’s Content Services for Lodging technologies to provide further choice and even better service for our travellers. There are already clear signs of a pent-up demand for travel post Covid-19 and we needed technological solutions which provide us with the most intuitive way to shop and book for our travellers in order to provide truly personalized options for our clients,” said Mr. K.V. Abdul Nazar, Chairman & Managing Director of Akbar Travels of India. Sabre’s Content Services for Lodging powers agency and corporate booking tools, integrating traditional GDS content from hoteliers, alongside content from the likes of Booking.com, Bedsonline and Expedia Partner Solutions. The Sabre-led Content Services for Lodging has been integrated into Akbar Travels’ operations through Sabre Red 360, allowing agents access to real-time, rich content on an intuitive graphical interface to make it easier for agents to …

Sabre Corporation recently hosted the first-ever ‘Airline Leaders’ Forum’ in Mumbai to create a unique forum for airlines, travel agents and travel management companies from across the country to delve into industry best practices regarding merchandising, distribution and fulfilment that will enable a successful evolution towards the future of travel. Sabre continues to bolster its leadership position in the India travel marketplace. In addition to providing a platform that facilitates knowledge transfer between industry members, Sabre recently announced the renewal of a long-term, full content distribution agreement with Jet Airways. Sabre also has a long-standing relationship with Air India, with whom it holds a full content distribution agreement for both India and international points of sale. “India has the potential to achieve some of the fastest growth of any aviation market in the world. Sabre plays a leading role in the transformation of India’s aviation industry by enabling companies to adopt cutting-edge technology solutions that provide a significant market advantage,” said Rakesh Narayanan, Vice President, Air Line of Business, Sabre Travel Network Asia Pacific. “Through our strategic partnerships and thanks to our leading global travel marketplace, which connects over 425,000 agents to global airline content, Sabre contributes to the success of its customers on an international scale,” he added.

Sabre Corporation has been recognised by the International Air Transport Association (IATA) as NDC Level 3 capable as an IT provider. Reaching this milestone less than two months after announcing Level 2 capability, Sabre accelerates its commitment to leading the evolution of retailing and distribution technology. By granting Sabre ‘NDC capable’ Level 3 status under the NDC certification programme, IATA recognises that Sabre supports deployments using offer and order management messages whose schema are compliant with the standard NDC message schema. Sabre has therefore demonstrated its ability to provide a broad range of retailing capabilities to a variety of sellers, including end-to-end offer and order fulfillment and servicing. Along with the ability to create and personalize offers, Level 3 capability indicates that Sabre is now positioned to fulfill and service those orders throughout the entire process in both direct and indirect channels. A major component of this includes verifying offer integrity and ensuring that the order management system can accurately enforce orders based on the rules of the original offer. It is Sabre’s leading position at the centre of the travel industry that empowers it to leverage data from a variety of sources, ultimately reinforcing offer integrity and fulfilment. Going forward, Sabre is actively working to deploy these capabilities in the coming months through close collaboration with its customers. Sabre is also certified as an NDC Level 1 aggregator, with a roadmap to reaching Level 3 in 2018.

Sabre Corporation has signed agreements with Bedsonline, TravelBound and the Expedia® Affiliate Network (EAN) to make their content available in the new Sabre Content Services for Lodging, a solution that will integrate multiple sources of content to increase efficiencies and improve customer satisfaction. “Having aggregator content integrated with traditional GDS hotel content makes travel agents and corporate booking tool providers more efficient, effective and confident in the increased depth and breadth of lodging offerings they are able to bring to their travellers,” said Traci Mercer, Senior Vice President of Lodging, Ground, and Sea, Sabre Travel Network. “These agreements are key to helping us better serve customers in all regions around the globe.” These agreements will establish a critical mass of new opportunities for GDS consumers and buyers. Bedsonline brings a portfolio of more than 170,000 properties in 120 countries, while TravelBound reaches customers in 190 countries and offers unique experiences from more than 50,000 hotels. EAN will provide access to more than 350,000 properties worldwide and offer more than 650,000 exclusive deals on accommodations. Launching later this year, the first market release of Sabre Content Services for Lodging will deliver over 900,000 property options from both the Sabre GDS and non-GDS sources such as aggregators, redistributors and agency-sourced hotel content. The new lodging solution will allow a more seamless shopping experience that will display the new content at the room and rate level, side-by-side, for more efficient comparison. The new lodging solution will include the capabilities of Sabre APIs and will be incorporated into Sabre Red Workspace, GetThere and TripCase. The solution will not only drive more efficiency and revenue with increased lodging choice, but will also extend tools and …

Sabre Corporation has announced the development of the new Sabre Content Services for Lodging, a technology solution that will integrate multiple sources of content including the Sabre global distribution system (GDS) and non-GDS sources such as aggregators, re-distributors, agency-sourced hotel content and other sources as identified. Planned for a 2018 launch, the new solution will also support a multi-representation display option of the content creating a whole new way to retail travel content. The solution will include the capabilities of Sabre APIs and will be incorporated across all Sabre points-of-sale: Sabre Red Workspace, GetThere and TripCase. Not only will it drive more efficiency and revenue with increased lodging choice, but for bothuyers and suppliers of lodging content this solution will extend tools that improve optimization capabilities to better manage chain, property, and rate-level preferred content. “As a travel technology leader with customers spanning six continents, we’re identifying areas that not only cater to the growing needs of travelers but also redefine the travel experience,” said Traci Mercer, Sabre senior vice president of lodging, ground, and sea. “The Sabre Lodging, Ground and Sea team is committed to enhancing our portfolio of lodging options, ensuring we continue to lead the way in meeting the distribution and e-commerce needs of these customer segments.”  

Sabre Corporation has announced a new global distribution partnership with Scoot-Tigerair. This partnership is in line with Scoot-Tigerair’s vision to bring affordable flight options and seamless customer experience for passengers around the world. With the market becoming more competitive as travel service providers adapt to the changing habits and behaviours of travellers, particularly around addressing the demand for low-cost flight options, Sabre’s technology will enable Scoot-Tigerair to maximise its reach through the Sabre Travel Marketplace, connecting them to more than 425,000 travel agents globally. This helps ensure that consumers have access to the best possible deals available while creating more revenue opportunities for the airline and travel agents. “Low-cost carriers (LCCs) are the biggest growth drivers in the region. This trend is likely to continue as countries in the region experience rising incomes and a propensity for short- to mid-haul travel. Airlines like Scoot-Tigerair are expanding their reach rapidly to cover destinations across the region to keep up with traveller demands. As one of the first LCCs in the region, we are honoured to work with Scoot-Tigerair, and our technology will allow them to compete more effectively in a very competitive environment,” said Rakesh Narayanan, vice president of Supplier Commerce, Sabre Travel Network Asia Pacific. Effective May 2017, Scoot-Tigerair’s fares and ancillary offerings will be available to Sabre travel agents globally, allowing them to choose the most cost-efficient routes and packages for their customers. “Scoot-Tiger Airways has offered affordable airfares since Tigerair started in 2004 and Scoot in 2012. We have been adding more destinations constantly and entered into partnerships with airlines and alliances to ensure that we provide the best value for our customers,” said Trevor Spinks, Head of Sales …

Sabre Corporation’s board of directors has appointed Sean Menke as President, CEO and a member of Sabre’s board, effective Dec 31, 2016. Menke will succeed Tom Klein, who has served as president, CEO and board member since 2013. “After an extensive search of qualified candidates, the board unanimously concluded that Sean is the right choice to lead Sabre. Since his arrival last year, Sean has demonstrated that his strong industry knowledge and expertise coupled with his decisive, results-oriented management style are an effective combination. These traits will help Sabre drive innovation as the travel industry’s technology leader and serve the needs of airlines, hotels, travel agents and travelers alike.  I look forward to working with Sean to make this happen,” said Larry Kellner, executive chairman of Sabre’s Board of Directors. Menke joined Sabre in October 2015 and currently serves as executive vice president of Sabre and president of Sabre Travel Network, Sabre’s largest line of business.  Under Menke’s leadership, Sabre Travel Network has won major new business opportunities, increased global market share and secured Sabre’s position as the leading global distribution system in three of its four major operating regions (North America, Latin America and Asia-Pacific), and successfully extended new multi-year agreements with many of its largest global travel management companies, online travel agencies and travel retailers.  In addition, he has led the innovation that enables the sale of more customized fares and ancillary products through Sabre Travel Network and strengthened the technology solutions that will be offered to travel agencies next year as part of the launch of the new Sabre Red platform.  Prior to Sabre, Menke served as CEO of Frontier Airlines and held senior executive positions at …

Sabre Corporation and Air Seoul, Korea’s newest low-cost carrier (LCC) under the Kumho Asiana Group, have signed a multi-year global distribution agreement making Air Seoul content available to travel agents via a Global Distribution System (GDS) for the first time. The agreement between Air Seoul and Sabre will give 425,000 Sabre-connected travel agents access to even more low-cost flights and fares in the Sabre Travel Marketplace, which now includes content from over 100 LCCs globally. Air Seoul launched earlier this year, commencing domestic flights between Gimpo and Jeju in July. Last month it began its international operations, adding routes to Japan and Cambodia. “Gaining access to Sabre’s extensive network of travel buyers is a key component in our growth strategy and particularly important as we expand our operations internationally,” said Ryu Gwang-hee, president of Air Seoul. “Sabre has a vast global network of agencies using its travel marketplace which it pairs with a unique and very local approach to doing business with airlines in Asia Pacific – meaning we get the tailored support we need to market and sell our services effectively as we expand our network.” “We have a rapidly expanding portfolio of low-cost carriers distributing their fares through Sabre, making us a global leader in this area. But really importantly we’re pairing this rich content with a continued investment in technology innovation, which has allowed us to develop more advanced low fare shopping tools that help travel agents find the most relevant travel options for their customer, quickly and reliably – driving revenues for both the agent and the airline,” commented Roshan Mendis, senior vice president of Sabre Travel Network Asia Pacific.

Sabre Corporation and its partner in the payment space Conferma have integrated the Sabre Virtual Payment solution for air tickets into the Sabre Red Workspace used by more than 425,000 agents around the world. An industry first, the enhanced digital payment capability is offered as a new standard form of payment, giving agents the ability to generate virtual cards as part of existing ticketing and payment processes. The new payment method will be listed alongside credit cards, cash or check options, providing flexibility within a seamless payment process for the agency, corporation and the traveller. The standard payment integration eliminates the need for mid/back office providers and online corporate booking tools such as GetThere to modify their business processes and incur additional technical expenses. “The new black” for air ticketing payments, Sabre Virtual Payments gives agents the option to set credit limits, apply date restrictions and define merchant categories – a set of controls that help agents to pay more efficiently while reducing the risk of fraud. Sabre’s Virtual Payment can be used at time of ticketing, refunding and exchanging, and it can be stored in customers’ preferences through the Sabre Profiles capability. “For each air ticket, the traditional forms of payment challenge travel agents with high risk of fraud, exposing corporate accounts and requiring extra time for reconciliation. A more secure and efficient way to pay is now available for Sabre-connected agencies, and it is part of the core reservation flow in the Sabre Red Workspace and Sabre APIs,” said Neil Fyfe, vice president of Virtual Payments at Sabre. “In addition when using virtual payments within the GetThere booking tool, we provide incremental detailed reconciliation data available for expense …