Tag Archives: Sidharth Gupta

Treebo has announced its acquisition of Events High, a marketplace for experiential events and activities for an undisclosed amount. Events High’s acquisition is strategically aligned with Treebo’s mission to become India’s most loved travel network by delivering delightful experiences to every traveller. Events High offers customers information on, and ability to book activities like treks and hikes, cooking classes, dance classes, concerts, heritage walks, nightlife, etc. in eight cities – Bengaluru, Mumbai, Delhi, Chennai, Hyderabad, Pune, Kolkata and Goa. The move will effectively enable Treebo to enter the thriving events and activities segment in India. Post the acquisition, Treebo has absorbed the entire Events High team. Commenting on the acquisition, Sidharth Gupta, Co-founder, Treebo said, “We are on a mission to offer delightful experiences to travellers and build the most loved travel network by offering curated local events and activities to our customers through Events High. Experiencing these local activities is a core part of people’s travel plans. More so now than ever before, people are keen to buy ‘experiences’ not ‘things’.” Nikesh Garera, Co-founder and CEO, Events High said, “Customers value engagement and unique experiences, and Events High has always been committed to curate these experiences and make them discoverable. Stay is an integral part of the huge number of travellers who attend such experiences, and with Treebo we share the vision to offer delightful experiences to such travellers.”

Treebo Hotels has launched its premium brand offering ‘Treebo Select,’ designed to deliver a premium experience to its guests by providing superior amenities and services in the price range of INR 2500-INR 5000. Treebo Select properties are currently present in Mumbai, Chennai and Bengaluru and will soon be launched pan- India in the next few months. Treebo’s entry into the premium budget segment aims to cater to needs of the traveller looking for more than the ‘basic’ standard experience. Sidharth Gupta, Co-founder, Treebo Hotels said, “After hosting guests for close to three years in over 60 cities, we now feel that we are ready to cater to the needs of every traveller from a value conscious guest to the one looking for a more premium experience. Treebo Select is an extension of our product to offer the experience, hospitality and services of a four-star. We already have 10 properties under the Select brand, some have been already launched and the rest will go live soon.” Some key features that differentiate Treebo Select from the brand’s core offering are plush rooms, prime location, guaranteed large spread complimentary buffet breakfast, 24×7 room service, guest laundry service, mini fridge etc. in addition to Treebo’s standard offerings like Wi-Fi, branded toiletries, TV with DTH or cable connection and air conditioning.

Treebo Hotels has announced its association with TripAdvisor, which will open up a global audience of 390 million monthly users looking to make hotel reservations for budget hotel chain. Commenting on the partnership, Sidharth Gupta, Co-founder, Treebo Hotels, said, “TripAdvisor is one of the key touch points for us to connect with our users. These users have already been posting and reading reviews of Treebo’s top-rated properties on TripAdvisor. Now they’ll also see be able to see the best available prices and book hotels on TripAdvisor itself. We are expecting TripAdvisor to contribute close to 5 per cent of monthly bookings in the next three months, becoming a key distribution channel for us.” This partnership will allow TripAdvisor users search and book – via meta – quality hotel experiences across over 50 Indian cities. Nikhil Ganju, Country Manager, TripAdvisor India, commented, “TripAdvisor’s aim is to help the Indian traveller save time and effort when planning their travel with tools that make it easy to find the best hotel offering that suits their needs wherever they are going. With Treebo on board, both local and international travellers will be able to find good quality budget accommodation in India they know they will have a good experience at.”

Travelport and Indian hotel chain Treebo Hotels have announced a partnership, the inaugural GDS deal for the hotel chain. Headquartered in Bangalore, Treebo Hotels operate across over 34 Indian cities. Under the debut agreement, Treebo Hotels will join over 650,000 unique hotel properties available through Travelport’s Travel Commerce Platform and its distributor in India, ITQ. Enabling Indian and International corporate travelers and travel agencies in over 180 countries, to have real-time access to the chain’s full property inventory. Travelport-connected agencies across the globe will now be able to take advantage of Travelport Smartpoint to search, view and make booking decisions based on travel choice information beyond just rate and availability. Sidharth Gupta, Co-founder, Treebo, said, “We are delighted for striking our inaugural GDS partnership with Travelport and its recognized distributor in India, ITQ. We are confident that this collaboration will empower Travelport-connected agents to choose quality accommodation from across Treebo properties in India during their business visits across major cities and will significantly support our business expand its presence across the globe.” Niklas Andreen, Vice President and Managing Director, Global Hospitality Commerce, Travelport, commented: “We are excited to partner with Treebo Hotels, one of India’s key hotel suppliers and our collaboration with Treebo Hotels will help further establish their position within India’s budget accommodation space. Their wide variety of destinations, accommodation types and price ranges greatly enriches Travelport’s unrivalled choice of global travel content; providing agents and partner companies with countless opportunities to check availability of inventory and make bookings.”