Tag Archives: Singapore Airlines (SIA)

Singapore Airlines (SIA) will become the world’s only airline to serve the iconic Cristal 2015 champagne, following an exclusive agreement with leading French champagne house Louis Roederer. Cristal 2015, which is celebrated for its exceptional quality and refined taste, will be served in SIA’s Airbus A380 Suites and Boeing 777-300ER First Class cabins from 1 December, 2024. Initially available on flights between Singapore and Delhi, Hong Kong, London, Los Angeles, Paris, Shanghai, Sydney, and Tokyo, the offering will rotate to other Suites and First-Class routes on a three-month rotational basis. Crafted by cellar master Jean-Baptiste Lécaillon, Cristal 2015 blends 40 per cent Chardonnay and 60 per cent Pinot Noir, sourced from 45 vineyard plots across Louis Roederer’s seven Grands Crus. It exemplifies meticulous attention to detail, from a bespoke, sustainable viticulture approach of Louis Roederer’s exceptional Grand Cru vineyards to the artful blending and extended cellar ageing that gives the wine its depth and elegance. Yeoh Phee Teik, Senior Vice President Customer Experience, Singapore Airlines, said: “This partnership between two world-class brands demonstrates Singapore Airlines’ commitment to elevating the travel experience for our discerning customers. Exclusively offering a premium champagne like Cristal 2015 will delight our Suites and First-Class customers, and ensures that they continue to enjoy an unparalleled, luxurious journey with us.” Frédéric Rouzaud, Chief Executive Officer, Champagne Louis Roederer, said: “Cristal 2015 delivers intense and delicious aromas with superb energy and an ethereal vibration. This is a timeless champagne of supreme balance and measure, resonating with the chalkiness of its soils, bursting forth in a bracing, vertical effervescence, with an insistent, precise, and finely honed freshness. We are really delighted that our iconic Cristal champagne has been chosen …

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