Tag Archives: SOTC Travel

Travel is back on the Indian consumer radar with over 84 per cent of people surveyed indicating an increased intent to travel in the next six months as against 45 per cent of respondents in pre-pandemic times, a survey by Thomas Cook (India) said SOTC Travel.

Thomas Cook India and SOTC Travel surveyed over 4000 customers across India’s Tier I-III cities in a recent survey to identify emerging consumer behaviours and trends that will drive travel preferences in the COVID era. The survey revealed that as many as 66% respondents are willing to spend additional towards personal health & safety, while 19% cite uncertainty as a concern. Safety seems to be a key parameter for at least 70% respondents.

In a survey by Thomas Cook India and SOTC Travel, 77% respondents continued to express strong preference for interaction with an expert for guidance/ reassurance – 27% opting to purchase holidays through retail outlets; 17% for home service; 33% preferred a contactless experience of a virtual store/video chat. On the other hand, 23% respondents opted for bookings via website/app. Over 4000 customers were surveyed across India’s Tier 1 – 3 cities to identify emerging consumer behaviours and trends that will drive travel preferences in the COVID era.

Thomas Cook India & SOTC Travel have announced a two-pronged strategy: ‘TravShield’ and ‘Holiday First and Pay When You Return’ to cover every aspect of physical and financial safety. While the former is a comprehensive safe travel commitment to safe guard customers, the latter provides customers the flexibility and benefits of paying only once they return from their holiday.

Vishal Suri, Managing Director, SOTC Travel, shared that it was an electrifying experience to watch ICC World Cup, India v/s Pakistan match at Old Trafford in Manchester. “Both inside the venue, and outside the stadium, the experience was electrifying.” If you want the same experience, make your Dream 11 team with VisitBritain Cricket Carnival Season-1 and win many prizes, including ticket for two at Old Trafford, Manchester for the hospitality lounge when India tours England later this year. Register on http://bit.ly/VisitBritainCricketCarnival or contact Vartik Sethi on vartik.sethi@ddppl.com or +91 83684 28139.

According to a joint survey report by Thomas Cook India and SOTC Travel, consumers have expressed an interest in a personal touch to their travel booking experience, with 58% opting to purchase holidays through retail outlets or home service (38% retail and 20% home visits). This was followed by 40% opting for online channels (website/App) and 12% stating preference for video chat. Over 2500 consumers across India participated in the survey.

A survey conducted by SOTC Travel to understand the M!CE plans of key corporates in India reveals that 39% of the respondents said their M!CE budgets would remain unaltered. This spells well for the M!CE sector which is directly influenced by the business health of corporates. The survey also suggests that 32% of the respondents pegged August to September as the right time to restart discussions and operations on M!CE, more than half (or 55%) felt the right time for this would be between October and December.

The winners of the 2018 PATA Grand and Gold Awards were felicitated at PATA Travel Mart 2018 on September 14 at the Mahsuri International Exhibition Centre in Langkawi, Malaysia.  PATA Gold Award 2018 for Women Empowerment Initiative went to Peak DMC, India, for empowering women through inclusive work and PATA Gold Award 2018 for Heritage was bagged by Sahapedia for India Heritage Walk Festival. SOTC Travel won the award for Marketing Media – Travel Advertisement Broadcast Media while Yalla Kerala campaign of Kerala Tourism, bagged the PATA Gold Award for Marketing Media – Travel Advertisement Print Media. Cox & Kings India won the award for Marketing Media – Travel Brochure, an experiantial showcase of Indian journeys. The Ultimate Travelling Camp (TUTC) won the PATA Gold Award for Marketing Media – Travel Video. Mario Hardy, CEO, PATA, said, “I would like to congratulate the 2018 PATA Grand and Gold Award winners as well as all of this year’s participants for their submissions. This year’s winners exemplify the true values of the association in working towards a more responsible travel and tourism industry in the Asia Pacific region.” Maria Helena de Senna Fernandes, Director, Macao Government Tourism Office (MGTO), said, “This year’s PATA Gold Award winners present us with yet another wide array of remarkable accomplishments in different branches of the tourism industry. MGTO is honoured to help facilitate this PATA awards programme in inspiring tourism stakeholders throughout the Asia Pacific region.” This year’s awards attracted 200 entries from 87 organisations and individuals worldwide.

In a focused effort to cater to its growing south region travellers, SOTC has organised special regional Tamil tours. For SOTC, Tamil Nadu has recorded a growth of over 25-30 per cent annually as compared to the previous year. Cities like Salem, Coimbatore, Chennai, Erode and Pondicherry continue to show impressive growth. With the emerging potential witnessed from Port Blair as well, SOTC will be venturing into opening a branch shortly to meet its demand. SOTC’s entry into the Tamil Nadu market segment has drawn focus to not only the business travellers but also the leisure business segment and the highly viable b-leisure segment (business plus leisure). The company’s highest enquiries come from the State include leisure, bleisure and MiCE. Daniel D’souza, Head of Sales – India & NRI Markets & E-Commerce, SOTC Travel said, “The Tamil Nadu market is an advanced market and they look to travel and indulge in new experiences and culture. Tamil Nadu currently contributes significantly to our overall SOTC business and given the strong YoY growth and high potential, we have identified the state as a key strategic focus for our company.” He added, “To offer value to our loyal and growing Tamil customer segment, we had created unique regional tours that offer a regional touch while on an international holiday and this has been inspiring impressive uptake with a growth of 25-30% YoY.”

SOTC has curated two products both for outbound as well as the domestic Indian traveller- Great Rail Journeys & Self Drive Holidays. To capture high potential leisure markets for the outbound Indian traveller, SOTC has launched Great Rail Journeys in collaboration with “Great Rail Journeys” UK’s leading operator with over 40 years of experience in arranging holidays by rail. This enables the travellers to discover the best of the world through travelling on iconic trains across entire continents such as Europe, Asia and Americas. The Great Rail Journey Holiday package from SOTC offers personalized travel through fully ushered rail tours that provide authentic experiences delivered with complete seamlessness. Each itinerary involves travel on special trains indigenous to the region. From ultra-modern trains to iconic heritage lines, SOTC believes that traditional rail travel will give travellers the most memorable aspects of their global adventures. Self-drive holidaying, as a travel product and a trend, is becoming progressively more popular amongst Indian travellers. To tap into this segment SOTC has launched Self-Drive holiday packages for the domestic market in India. SOTC provides self-drive car rental on a set itinerary combining with choicest hotel stays on stay & breakfast basis. The itinerary has suggestions for tourists, which they can follow if they wish to. These packages offer great value for money and convenience for customers. With a fixed package, all hotel and car arrangements are taken care of, plus complimentary road maps and a detailed route itinerary. The unique product offerings ensure a comfortable and hassle-free journey on wheels, for families, couples and ad hoc groups of friends. Speaking about the exclusive product offerings Amod Thatte, Head Product, Contracting & Innovation, SOTC Travel said, …