Tag Archives: South Africa

India ranks 8th as international source market for South Africa

The Indian market has reportedly shown good numbers for South Africa during 2016 as it closed the year on a successful note with a 27 per cent growth in arrivals that clocked at 81,429 by the end of the third quarter. Overall spends from India crossed ZAR 1,100,000,000 by the end of the third quarter and average spend per leisure traveller was placed at Rs 590,000 indicating that South Africa attracts a variety of pocket-sizes. Market intelligence delivered by trade partners tells the tourism board that the destination sells to travellers with an Rs 1.5 lakh budget as effectively as it appeals to travellers with Rs 10.5 lakh budget. Hanneli Slabber, Country Manager, South African Tourism– India, said, “We want to sustain this growth and also attract return travellers. Going forward, we are going to focus on increasing the geographical scope of the market – our biggest sources are Mumbai and Delhi, followed by Bangalore and Chennai. The average number of nights spent by Indian tourists in South Africa is now at 11 days for holidays and 19 days for business travellers. I reckon that they’re taking some time off to explore South Africa after the conclusion of their work in SA.  VFR is at 21 days average stay.” The global campaign for 2017 will be rolled out in India through joint marketing campaigns with travel agents, a brand-new Facebook page (Visit South Africa India), television and outdoor advertising campaigns. The Facebook page and all other campaigns will be tailored for India. Travel agents will also undergo destination training and all the aspects that make South Africa amazing through a 17-city Learn SA programme slated for mid-2017.

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Wesgro, PATA’s newest member

The Pacific Asia Travel Association (PATA) welcomed Wesgro from South Africa as its newest government member. It is the official Tourism, Trade & Investment Promotion Agency for Cape Town and the Western Cape. The announcement was made by Dr. Mario Hardy,  CEO,  PATA at the Association’s annual Aligned Advocacy Dinner in London, UK on Monday November 7, 2016 where the guests included Inge Dykman, Head of Leisure Tourism and Trade, Wesgro. Their aim is to promote the city and its five surrounding regions: the Cape West Coast, Cape Overberg, Cape Karoo, Garden Route & Klein Karoo and the Cape Winelands to the domestic and international markets. “As PATA continues to strengthen the tourism links between the continent of Africa and the Asia Pacific region we remain committed to helping destinations in Africa attract greater numbers of international visitors,” said Dr. Hardy. “Wesgro will surely benefit from our in-depth research and insights, human capital development programmes and our busy calendar of conferences and marts as they look to develop a responsible, sustainable and profitable destination.” Tim Harris, CEO, Wesgro said, “The Asian market is extremely important and valuable for Cape Town and the Western Cape’s tourism, trade and investment strategy. PATA provides an excellent platform for us to directly engage key stakeholders in this market, learn from them and make Cape Town and the Western Cape a more attractive and accessible destination for them.”

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Air Seychelles adds capacity to Mumbai

Air Seychelles, the national airline of the Republic of Seychelles, has announced a major fleet and network expansion in Europe and the Indian Ocean in 2017. This will see the airline introduce a second Airbus A330 aircraft, commence non-stop services to Düsseldorf, Durban, and increase its existing network to Mumbai. Roy Kinnear, Chief Executive Officer of Air Seychelles, said, “The addition of a second wide-body A330 to our fleet is set to open up significant growth opportunities, enabling Air Seychelles to extend its network footprint in Europe and the Indian Ocean region. In addition to flying to Europe, the Airbus A330 will be used to increase capacity on the airline’s five-per-week regional services to Mumbai, Johannesburg and Mauritius which are currently operated on a narrow-body A320. The introduction of a second wide body A330 will facilitate the upgrading of capacity on Mumbai on Saturdays, Johannesburg on Thursdays and Saturdays, and Mauritius on Sundays, increasing the combined seat capacity on these routes by 23 per cent. This development will allow Air Seychelles to allocate an Airbus A320 to launch flights to Durban, the second point served by Air Seychelles in South Africa, offering 14,171 seats to and from Seychelles each year as well as quick connections over Seychelles to Düsseldorf and Mumbai.”

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Go Beyond to represent City Lodge Hotel Group in India

Mumbai-based Go Beyond Representations has been appointed as the marketing representative of City Lodge Hotel Group in South Africa. The City Lodge Hotel Group is a multi-brand chain offering a variety of locations, features and budget choices to business and leisure travellers. Shantanu Chand, CEO, Go Beyond Representations, says, “The group has five distinct brands, currently offering 7,072 rooms at 57 Locations throughout Southern and Eastern Africa. Each of the five Courtyard hotels has its own distinct character and personality. We will be selling and marketing this entire hotel chain pan India.”

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Tourism Ireland hosts fam for Indian tour operators

The island of Ireland hosted the second annual Ireland Specialists Mega Fam trip from 21 August 21 to August 26, for 12 top-performing agents from six markets that included Australia, China, India, GCC, South Africa and New Zealand. From India Thomas Cook and Vacations Exotica participated in this fam. They travelled to Ireland and battle it out in daily challenges to be crowned the 2016 Emerald Ireland Specialist 2015. The challenges included photo challenges, food challenges and sporting challenges as well as a competitive, high-tech treasure hunt around Dublin City. As well as competing for the title, the agents experienced many of the key visitor attractions. Over 11,000 agents across the world have signed up for the programme since launching in 2013.

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Now, SA visa within 5 days

The South African Department of Home Affairs has finally submitted to the demands of the travel agents and tour operators regarding visa issues for Indians. Hanneli Slabber, Country Manager – India, South Africa Tourism, who will be in India till December 2016, has revealed that Indians do not have to carry birth certificates while travelling with children anymore. “We are very happy that the visa process for Indians has been simplified. The processing days have been brought down under five days as well as the need for carrying birth certificates for children has been eliminated. The Department of Home Affairs has mapped out the seasons and they send us extra support, in terms of manpower, during those times. So the processing is quickened at both the High Commission as well as the Consulate specifically for the Indian market. The big part of our travel is during the Indian monsoon from May through August, which led to a huge bottleneck,” she said.

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SA Tourism woos Indians with 2 new campaigns

During January-September 2015, South Africa received 58,373 Indian arrivals to the country, shared Monika Iuel, General Manager-International Marketing, South African Tourism, at the Delhi leg of 4-city South African Tourism roadshow. She stated that they are hoping for exponential growth with the help of various campaigns, due for launch in 2016. Talking about the initiative, Hanneli Slabber, Country Head, South African Tourism, said that the Chalo South Africa and T20 World Cup campaigns set to launch on March 1 and March 10 respectively, will surely be beneficial in upping the tourist arrival number to the country. After Delhi, the South African Tourism roadshow moves to Hyderabad on January 21, and ends at Mumbai on January 22.

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SA Tourism’s 4-city roadshows from Jan 18

After successfully conducting multi-city roadshows pan India in 2015 along with the Travel Agents Association of India (TAAI), South Africa Tourism is back with its second round of shows in Kolkata (January 18, Monday), Delhi (January 19, Tuesday), Hyderabad (January 21, Thursday) and finally reaching Mumbai again (January 22, Friday). These shows will strive to give greater insight into the wide selection of experiences that South Africa has to offer – from adventure to shopping, nature and culture.

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