Tata Elxsi, a global design and technology services company, has been selected by the Airports Authority of India(AAI) out of a competitive global bid to improve passenger experience for all AAI-managed airports. As the design partner, Tata Elxsi will help AAI to provide a seamless passenger travel experience. Tata Elxsi will be primarily responsible to set the wayfinding and information design guidelines for all AAI airports coming up in the future and enable AAI to set a team and create a process to design and implement world-class, customer-centric information and wayfinding systems. This will cover the entire passenger journey right from parking to boarding the plane, to making the spaces efficient and user-friendly. The design will be in line with global standards and Tata Elxsi will set the guidelines/standards for all future airports. Tata Elxsi has already started the work on creating an intuitive, customer-centric wayfinding system and developing a unique image for several airport terminals. Narendra Ghate, Chief Designer, Service Design, Tata Elxsi said, “Having worked in the past on redefining the passenger experience for some leading airports in India, gave Tata Elxsi an edge. Tata Elxsi has already commenced work across the shortlisted 10 airports – Goa, Kolkata, Varanasi, Lucknow, Chennai, Bhubaneshwar, Pune, Trivandrum, Coimbatore and Guwahati.”
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