Rupinder Brar, ADG, Tourism, has said that after the reopening of monuments, they will be promoting domestic tourism. “Just like last year, considering that domestic tourism will open first, the Dekho Apna Desh webinars, which have been temporarily put on hold, will also be restarted. As we get better inputs from local administrations as well as the central health ministry, we will be taking up more campaigns in the domestic markets.”
Read More »India to partially reopen for some regions by end-2021: Arvind Singh
In an interaction with Mario Hardy, CEO, PATA, while speaking on opening borders in 2021, Arvind Singh, Secretary, Tourism, said, “Yes, there will be some sort of reopening. It all depends on the result of vaccination programme in India and abroad. However, I am sure that at least there wold be a partial opening of some regions of the world in this calendar year.”
Read More »International travel must resume to put in place a system for GST refund
Talking about the GST refund for international travellers, Rupinder Brar, ADG, Tourism, revealed that as part of the statute, it has already been brought under the GST statute. “We have to wait for international travel to resume for putting the pilot in place. India also has GST refund for inbound travellers as a statutory provision, just like getting a VAT refund in some countries. Just before COVID happened, there was progress made in terms of enabling it, but because we had to shut our borders to inbound tourists, running a pilot wouldn’t have made sense. People need to travel in the country and shop,” she added.
Read More »Meenakshi Sharma bids adieu to Ministry of Tourim, to join CAG
Meenakshi Sharma, DG, Tourism, will be moving from Ministry of Tourism, according to a circular by the Appointments Committee of the Cabinet. She will now be joining the Comptroller and Auditor General of India and will be availing promotion. She will join as Additional Deputy Comptroller and Auditor General. Sharma joined MOT in May 2016as ADG and was promoted as DG in May 2019.
Read More »Kevadia example of how tourism can improve standard of living: Arvind Singh
Arvind Singh, Secretary, Tourism, in his address at the 10th ADTOI Convention has said that Kevadia is the most powerful example of how tourism can improve the standard of living of all. He also added that things are returning to normal in the last quarter of this financial year, adding that 2020 was unprecedented in many ways. Singh also informed that constant discussions are going on with the Ministry of Home Affairs and Health Ministry to relax the ban on tourist visas and the right decision will be taken in this matter when the appropriate time comes.
Read More »ADTOI Convention kicks off today, Secretary and ADG sessions on Day-2
ADTOI, with support from MOT, is all set to kick-off its 10th Annual Convention today with support from Ministry of Tourism at Kevadia, Gujarat. The inauguration ceremony will start at 5pm today, and will be graced by the presence of Prahlad Singh Patel, Minister of State, Tourism & Culture. The business sessions will begin tomorrow, which will see Arvind Singh, Secretary, Tourism addressing a session on ‘Role of Aviation in Promotion of Tourism’. Rupinder Brar, ADG, Tourism will moderate a session on ‘Technology is Future-Travel Real from Virtual’.
Read More »MOT to organise health & safety workshops for tourism industry
Rupinder Brar, ADG, Tourism, recently informed the tourism stakeholders recently that MOT, in partnership with the Public Health Foundation of India would be organising a series of workshops and seminars for various segments of the travel and hospitality industry on health and safety during and post COVID times. She urged all Associations to ensure that their members participate in these workshops. Further, if there was any segment for which they would like these workshops to be arranged, they may inform MOT.
Read More »Suspension of UK flights will impact Goa Tourism: Goa CM
Chief Minister of Goa, Pramod Sawant has said that the cancellation of lights connecting the UK and India will affect tourism in Goa. “Tourism in Goa is dependent for its revival on international tourists, mainly those coming from the UK and Russia, so definitively there will be an impact,” he said.
Read More »MOT discusses insurance for inbound travellers
Rupinder Brar, ADG, Tourism, has said that they are in touch with insurance providers and Ministry of Finance to look at possibilities of providing insurance to travellers coming into India. “We are studying international models to see how we can incentivise travellers to come to our country and offer a certain sense of security to aid the process,” she said.
Read More »Need to re-align promotions and marketing campaigns for markets that revive from COVID-19 earlier: Rupinder Brar
Rupinder Brar, ADG, Tourism, has said that MOTs marketing and promotional campaigns have to be re-aligned according to the markets that could come out of the impact of COVID-19 earlier and have the disposable incomes to travel again. While speaking at the first TravTalk Digital Conclave, she said. “We would need to re-align our promotions and marketing campaigns in the light of the situation worldwide and we are still in the middle of this crisis. Quarter 2 would require us to now sit down on the drawing board and really work and re-align some of our marketing plans. Even regarding the Global Media Plan that we worked out in November-December this year, we need to be expanding our footprint. We have started our campaigns in Latam and we have identified some countries from Africa where the campaign will be followed. We need to work on the metrics of the impact of COVID in different countries to identify markets, and also see in those countries what kind of disposable income and what is the age bracket will be open to travel. Accordingly we need to picture the marketing plans for those countries.”
Read More »