Keeping loved ones of the bride and groom engaged at their dream wedding destination is a task that every hotel, resort, homestay or five-star hotel needs to master. After all, weddings need to done right for hospitality players because they offer a lucrative, additional revenue stream for the owners. For hotel staff, manually planning and coordinating every little detail for medium to large-format weddings can leave room for errors and overlaps. STAAH, a leading New Zealand-based hospitality solutions provider, that has transformed the business operations of hotels across the world and in India with its stack of cutting-edge tech solutions, offers an effective solution to keep both guests and hotel owners happy this wedding season! Its customised vouchers are a game-changer for the hospitality industry and a powerful tool to build brand loyalty and expand guest reach. Here’s everything you need to know about vouchers: What are vouchers? These are prepaid certificates that guests can redeem either themselves or gift to their loved ones by indulging in overnight stays, spa services, or even dining experiences. For guests, these offer the flexibility to experiences and services at the property and for hoteliers, these provide an upfront revenue. How hoteliers can increase revenue through vouchers? Personalisation is the key word when it comes to vouchers. Hoteliers can match the personal tastes of their wedding guests through a variety of vouchers. From spa packages to wine tastings and adventure tours, customised vouchers are more likely to be purchased and redeemed. Hoteliers can even use vouchers as part of their loyalty programmes or as incentives for guests. Their word-of-mouth referrals will increase your voucher usage and encourage more guests to engage with your property. …
Read More »Airlines lose cash influx with consumers using travel vouchers
IATA has reported that intra-EU passengers have used many vouchers, issued since mid-March 2020 in lieu of refunds, to pay for travel between 15-Jun-2020 and 15-Jul-2020. Airlines are now incurring the deferred cost of transporting these passengers against limited or zero new revenues. IATA stated, “Whilst the issuance of vouchers helped decelerate cash burn a few weeks ago, their use will now accelerate cash burn in the coming months’. The data is based on IATA’s Billing and Settlement Process, which underestimates the use of vouchers because it does not record vouchers as exchanges in all cases.
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