15–20% increase in M!CE activities of tier II, III cities of India as compared to 2022–2023: NIMA

“NIMA Members and other M!CE operators sitting in tier II, III cities are contributing a lot to the M!CE business. Business from these cities has increased by 15 – 20 per cent as compared to 2022 – 2023,” says Gajesh Girdhar, Founder & National Coordinator, NIMA (Network of Indian M!CE Agents).

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