Arunachal Pradesh forms strategic partnerships to boost tourism

Shri Joram Beda, Tourism Secretary, Govt of Arunachal Pradesh & Pramod S...The largest North Eastern state has signed MoU between four key partners to work together to promote and attract tourists to the state. The partners include OxigenWallet – the official e-wallet partner for the department of tourism, MakeMyTrip – the official partner in the online travel portal category, Travel Agents’ Association of India (TAAI) as the official partner, and Fly Wings – the partner for hospitality training. This was announced at the state’s first conclave in New Delhi which was graced by Kiren Rijiju, Union Minister of State for Home, Govt. of India, along with other dignitaries like Ajay Singh, CMD, SpiceJet.
Arunachal Pradesh is heavily cashing in on the adventure segment and is fostering awareness through adventure festivals like the three-day Mechuka adventure festival held in November 2016. Speaking at the conclave, Dr Joram Besa, Tourism Secretary,
Govt. of Arunachal Pradesh said, “The state is investing to become the adventure and exotic tourism hub of India. The role of tourism partners in building awareness and encouraging on the unique attractions this state offers is paramount. In 2017, we
expect the number of tourist arrivals to grow exponentially.” The state received over 3.5 lakh tourists in 2016.

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