Cape Town Helicopters, the largest scenic helicopter operator in Cape Town has today announced a strategic partnership with Outbound Konnections as its Global Sales Agent (GSA) in India.
The appointment of Outbound Konnections is part of Cape Town Helicopters’ strategic direction in ensuring they have footprints across all major markets globally. The group has already signed up global sales agents in Germany, France, Russia, United States of America (USA) and China.
Speaking after the announcement Herman Geldenhuys, Cape Town Helicopters General manager, noted that the growth in international arrivals from South Africa’s key source markets since the government embarked on a tourism revival programme in 2019, informed the company’s targeted campaign in these markets.
“International arrivals have been on a steady growth since 2010 with the Soccer World Cup Finals being South Africa, and the Indian market has been one of the fastest growing source markets. Our partnership with Outbound Konnections gives us a better standing in the industry in tapping into this market.”
According to figures released by the Ministry of Tourism on the state of South African tourism in 2019, international arrivals hit 1.2 million in 2018/2019, up 1.5% from the previous year. The Indian market contributed to 8% of these arrivals, as the third largest source market; behind the United States of America, United Kingdom.
Anjum Lokhandwala, Founder & Director, Outbound Konnections, on her part said, “We are happy to be appointed as the India office for Cape Town Helicopters. Cape Town Helicopters has been a well-known brand in terms of luxury, innovation and the quality of services it has to offer for all travel segments be it leisure, MICE or incentive groups, and we are very keen to develop and multiply their market share in India.”
Neil Warren, owner of Cape Town Helicopters, expressed his absolute gratitude towards all Indians that visit Cape Town annually and said that he loves the adventurous spirit of all Indians to explore, young and old. “Our product is perfectly suited to provide memorable and exhilarating experiences to our Indian visitors. Our local hotels and restaurants also have keen understanding of social and cultural nuances that allow us to offer regional Indian cuisines and services tailored for guests from the Indian subcontinent. We invite every Indian with open arms to come and visit us.