Category Archives: NTO (National Tourist Offices)

Australia records 18% growth in Indian arrivals in 2018

Tourism Australia has recorded Indian arrivals to Australia for the year-ended December 2018 that stood at 357,700 – a growth of 18 per cent over the previous year. India once again was named as the fastest growing inbound market for Australia. During the year-ended December 2018, Indian tourists spent A$ 1.7 bn (approx. Rs 8,300 crore) on their Australia trips, a growth of 21 per cent over the previous year. In fact, 2018 was the fifth consecutive year of double-digit growth, with arrivals and spend growing at a CAGR of 16 per cent and 19 per cent respectively over the 5-year period.

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Korea Tourism to organise 2-day culture festival in Mumbai

A two-day Korea festival showcasing Korea’s rich art, culture and heritage will take place on April 13-14, 2019 at High Street Phoenix, Mumbai. Organised by Korea Tourism Organisation, the two-day extravaganza aims to popularise South Korea as an emerging destination among Indian travellers by giving a glimpse into the Korean culture. The aim is to acquaint Indian tourists with famous South Korean tourist destinations, delicacies, local culture and the country’s modern legacy. The festival will have food sampling sessions to give a taste of the local Korean snacks to serve Indian taste buds, managed by AT Centre and the traditional Bibimbap rice dish, Sujeonggwa drink tasting session organized by KTO. With an aim to meet the rapidly increasing Indian travel passenger demands, the Indian Travel agents will offer special discounted packages to the visitors. Speaking on the Korea Festival, Park, Jeong ha, Vice President KTO, said, “Indian outbound travel to South Korea is on the rise. In 2018, approximately 100,000 Indian travellers visited South Korea and the numbers are growing with an average rate of 10-15% year on year. While the number of Indians travelling abroad has increased three-fold in the last one decade, there are a lot of offerings from South Korea which are still unexplored and unexperienced. Such festivals help in a great way to fortify and deepen the understanding.” The experiences like Traditional Hanbok wearing, face and mask painting, VR experiences, Korean calligraphy name writing, display of Famous Korean TV Drama, Movies and K- Pop music and traditional games like Tuho (Pitch-pot), Ddakji (Slap Match), Jegichagi (Shuttlecock) have been specially arranged for Indian audiences. The highlights at the event include live stage performances at the festival by …

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Washington DC organises 3-city Sales Mission in India, connects with over 300 travel partners

Destination DC, the official destination marketing organisation for Washington DC, organised three-city sales mission in Mumbai, Ahmedabad and Delhi. Connecting with over 300 travel partners in the three cities, the organisation shared plans to promote the new tourism developments and unique offerings of the District.  “With a 32 percent increase in visitation, India has proven to be one of our most successful growth markets, ranking fourth globally. We see immense potential among Indian travellers. Through this roadshow, we aim to establish strong partnerships and continue to market not only the key attractions in the city, but also its dynamic neighborhoods that reflect the ‘DC Cool’ brand,” said Mr. Elliott L. Ferguson, II, president and CEO of Destination DC. In 2017, Washington DC welcomed 135,000 visitors making India as the 4th largest overseas market for the destination. From 2015 to 2017, visitation to DC increased by 67 per cent.  The National Cherry Blossom Festival (held from March 20 – April 14) was the theme of the sales mission. More than 1.5 million visitors descend upon Washington, DC every year to admire the 3,000 cherry blossom trees in full bloom. With $11.2 billion in development underway. There are 18 hotels in the pipeline adding 3,987 rooms to the city, including recently opened Conrad Washington, DC and Hilton Washington DC National Mall, anticipated to open in April 2019.  The International Spy Museum moves to L’Enfant Plaza on May 12 and the Washington Monument reopens this spring. The Smithsonian National Museum of Natural History’s “Fossil Hall” reopens in June.

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Bahrain witnesses 43% growth in arrivals from India in 2018

As per the latest statistics, Bahrain Tourism & Exhibitions Authority (BTEA) witnessed a 43 per cent jump in tourist arrivals from India in 2018. The revenue generated was 80 per cent higher than 2017. Bahrain Tourism has had its presence in India since January 2017 and has been aggressively promoting the destination in the market. Over the last few years, Bahrain has also emerged as a prime wedding destination due to various offerings like the short flying time from India which is below four hours, the number of five-star international chain of hotel options and a variety of venues.   The Kingdom has infrastructure ready with convention centers, accommodation facilities and scenic locations that are capable to host small, intimate to large events. Bahrain is also building a new state of the art exhibition and convention center that will have 10 exhibiting halls with a total 95,000 sqm. and a conference hall that can house 4,000 people.  In order to increase tourist arrivals, Bahrain is going to launch world’s largest underwater theme park, covering an area of over 100,000 square meters.  The ecofriendly project will be undertaken in partnership with the Supreme Council for Environment, Bahrain Tourism and Exhibitions Authority (BTEA), and the private sector. This is in line with the BTEA’s strategy to promote the MICE and wedding sector and further develop the country’s tourism sector under the slogan of ‘Ours.Yours.’, which contributes towards Bahrain’s economy and the 2030 Economic Vision.

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Indian operators explore new regions in France at ‘Rendezvous en France’

The Indian trade delegation that is currently in France to attend the annual show Rendezvous en France 2019 organised by Atout France has been exploring the potential of regions yet unfamiliar to the Indian travellers. The 32-member delegation hosted by Atout France India includes tour operators from Mumbai, Delhi, Ahmedabad, Chennai and Bengaluru. The regions that the Indian delegates found appealing for their clients include Provence and the Rhône-Alpes. The two-day show is being held in Marseille this year to promote the region in the international markets. About 915 tour operators from 73 different countries are attending this B2B travel show, one of the biggest trade events in France.

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Enjoy the taste of France at Goût de France on March 21

On the occasion of Goût de France/Good France 2019, a French culinary event is set to take place in 70 restaurants in India, among 5000 worldwide on March 21. Mme Sonia Barbry, Consul General of France in Bombay and Sheetal Munshaw, Director, Atout France jointly launched a special buffet featuring signature French dishes prepared by chefs who participated at the event held recently at the Residence of France in Mumbai. This year, each restaurateur will freely interpret his own version of a French menu, using his local and seasonal produce. Each menu will showcase a more responsible cuisine, more respectful of the planet’s resources and of the diners’ health. The guests opting for the set Goût De France/ Good France menu for the evening, will also stand a chance to win a 3 night/4 day sojourn in Northern France.  

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Czech Republic witnesses 12% growth from India in 2018

Becoming an emerging destination among Indian travellers, Indian footfall to the Czech Republic has grown by 12.5 per cent in 2018. The Central European destination welcomed 96,325 Indian visitors through the year and recorded a total number of 2, 36,145 nights spent by Indians last year, with the average length of stay being 3 .5 nights per visit. While Prague and its attractions remain popular among travellers, an increased interest has been recorded in newer experiences such as beer spa, glass–blowing and wine tasting, bringing Indian footfall to the newer parts, including the South Moravian region. Arzan Khambatta, – Head of Czech Tourist Authority, CzechTourism India said, “The theme of the Land of Stories this year is the happening cities of the Czech Republic like Prague and Brno, and cultural experiences of castles and chateaux where families can rejuvenate and relax amidst the nature.” Apart from targeting families, experiential travellers, business visitors, honeymooners and leisure travellers, one of the main focuses this year would be the MICE (Meetings, Incentives, Conferences and Exhibitions) segment. The Czech Republic has state-of-the-art infrastructure in place, with the capacity to host large corporate groups and events.

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Australia witnesses 18% rise in visitor arrivals from India in 2018

India once again earned the distinction of being the fastest growing inbound market for Australia, according to a report by Tourism Australia (TA). Arrivals for the year-ended November 2018 stood at 352,500 – a growth of 18 per cent over the previous year. During October 2017 to September 2018, Indian tourists spent $1.6 billion on their Australia trip, a growth of 10 per cent over the previous year. India is now on track to achieve fifth consecutive year of double-digit growth in arrivals, as well as spend. Over the past few months, TA executed few marketing activities to raise Australia’s appeal and attractiveness among the Indian high value travellers: launch of #UnDiscover Australia campaign on television and digital media, showcasing unusual and unfamiliar experiences that Australia has to offer; partnership with ESPN cricinfo with television presenter and model, Shibani Dandekar, visiting five Australian states, and interacting with five Australian cricketing talents, showcased their hometowns and Australia as a holiday destination to their Indian fans and followers through a series of 22 destination videos; leveraged the popularity of our Friend of Australia — Parineeti Chopra and Harsha Bhogle, and Indian cricketer Shikhar Dhawan, who showcased why there’s truly nothing like Australia among their followers; launched the fifth iteration of the Airline Marketplace campaign that delivered over 16,400 bookings in just 3 weeks; Strengthened relationship with the travel industry through the launch of the Premier Aussie Specialist Program, online webinars and face-to-face training initiatives.

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Tourism Malaysia and Kesari Tours to conduct 4-city seminar

Tourism Malaysia Mumbai, in association with Kesari Tours & Travel, has announced a four-city seminar that will include product briefings. This will be held in Surat on March 11, Indore on March 13, Nasik on March 15 and Pune on March 16. The seminars aim to highlight Malaysia as a value for money destination for its various product offerings and attractive packages. An update on visa documentation will be the key feature of this seminar. Product partners of Tourism Malaysia will include Resorts World Genting, Star Cruises, Legoland and Lexis, Swiss Hotels and Ipoh, Malindo Air and Desaru Coast who will be present to showcase their offers. Mohd Hafiz Hashim, Director, Tourism Malaysia Mumbai said, “We are happy to announce our four-city product briefing seminar in Surat, Indore, Nasik and Pune. We look forward to a fruitful association with Kesari Tours & Travel to boost Indian tourist to visit Malaysia. Malaysia is a bio-diversity country with rich tradition and culture. Our natural environment surrounded with rich flora and fauna, pristine beaches, theme parks, adventure activities, nightlife are appealing to Indian tourists. Luxury enjoyed at affordable price is what Malaysia is and will be.”

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Israel hosts 80 agents from 18 countries for its ‘Where Else’ tourism conference

In its 8th edition, ‘Where Else’ conference is the official tourism conference held annually by the Israel Ministry of Tourism for the world travel fraternity. The week-long convention from February 7-13, was attended by 80 travel agents from 18 countries. In attendance were six top travel agents from India such as Odyssey Tours and Travels, A Travel Duet – Celebrating Togetherness, Bigbreaks.com, Gainwell Enterprises, Quintessential Vacations and Swastika Holiday Solutions. The group explored the culturally rich Old City of Jerusalem, home to the world’s three largest religions with its holy sites and breath-taking biblical landscapes as well as emerging culinary, art and nightlife scenes. Furthermore, they visited the modern city of Tel Aviv, charming town of Jaffa, Dead Sea and Masada region followed by a tour of Herzliya in the central coast of Israel. In addition to this, business meetings were held between the Indian delegates and Israeli wholesalers and hoteliers. With a grand opening ceremony in Tel Aviv, senior members of the tourism industry from around the world participated in tours of key sites in Israel with support from the regional Tourism Associations, Hotels Association and the Israel Incoming Tour Operators Association. The purpose of the conference was to expose attendees to the travel brands in Israel alongside the country’s recreation, entertainment and leisure choices. Speaking about the familiarization trip, Hassan Madah, Director, Israel Ministry of Tourism – India and Philippines said, “Israel is currently witnessing tremendous momentum in tourism with a record of 4.12 million tourists in 2018. Arrivals from India have also increased to 70,800 visitors last year making it the 12th source market for the destination. Bearing this in mind, it was imperative for us to …

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