Large hotel chains leverage brand name for bookings, 40% bookings for mid-size hotels come through OTAs

RateGain report revealed that 40 per cent of the bookings of mid-size hotel chains happen through Online Travel Agency (OTAs). In contrast, for large-scale hotels 32 per cent of bookings come through OTAs, concluding that large-scale hotels mostly use their brand name for bookings, while mid-size hotels take a balanced approach worldwide.

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