MakeMyTrip launches new product for domestic travel

MakeMyTrip has launched its latest product for the domestic market—Made for You Holidays. Coinciding with the holiday season, these 150 holiday experiences offer a range of hand-picked escapades for discerning travellers. These domestic travel packages are specially targeted towards those who want to make the most of long weekends at destinations in Rajasthan, Himachal Pradesh, Kerala, Maharashtra, Karnataka and many more.
Mohit Gupta, COO, MakeMyTrip, said, “At MakeMyTrip, we are bringing a balance between personalisation, authenticity and reach to offer holidays that will resonate with discerning travellers looking beyond cookie-cutter package tourism. By tracking social media, website analytics, search metrics, traveller reviews, etc., we want to align our product offerings to match what holiday goers are looking for.”
Made for You Holidays is being rolled out under six themes for holiday-goers including Wildlife, Romantic, Friends & Family, Once in a lifetime, Rugged Getaways and Indulgence.