Tag Archives: Kerala Tourism

Kerala shines bright at FITUR; continues B2B Roadshow in Barcelona, Milan, Paris, and London

With the theme ‘The Magical Every Day’ Kerala’s pavilion experienced high numbers of visitors including business delegates at FITUR 2024 in Madrid, reinforcing its position as an enthralling destination for Spanish travel market. Kerala has recorded 18,947 arrivals in 2019 from Spain claiming it to be a pivotal market for the state in future.

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Kerala records 196% spike in domestic tourist arrivals in first three quarters of 2022: Kerala Principal Secretary

K S Srinivas, Principal Secretary, Kerala Tourism, has said that the state’s tourism and hospitality industry has already regained the pre-pandemic robustness. “This is evident from the fact that Kerala recorded a staggering 196 per cent spike in domestic tourist arrivals during the first three quarters of the current year as compared to the corresponding period a year earlier,” he added.

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After a gap of two years, Kerala Tourism organises first B2B meet in Madrid and Milan

After a gap of two years, Kerala Tourism organised its first B2B meet in the Spanish capital Madrid and the Italian city of Milan, showcasing a range of its new tourism initiatives and popular destinations before the leading stakeholders of tourism and hospitality industry in the two European cities. Kerala participated in BIT Milan Trade Fair to build confidence in the market and include the state back in the itineraries of tourists from the European continent 

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Kerala, an adventure tourism destination, focuses on nature-based activities: Krishna Teja

Apart from ayurvedic treatment, Kerala offers numerous experiences, such as backwater holidays, resorts, and houseboats. Responsible tourism and adventure tourism are also important aspects of Kerala tourism. “Adventure tourism has become part and parcel of travel today and Kerala has reinvented itself as a destination for nature-based adventure activities, especially in the hills and forests of the Western Ghats”, said V R Krishna Teja, Director, Kerala Tourism. 

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Kerala Tourism launches micro forest project in 22 spots

Kerala Tourism has launched a project to create Miyawaki-model micro forests at 22 tourism spots in 12 districts across the state. Inaugurating the project by planting a sapling at Shanghumukham Beach, State Tourism Minister Kadakampally Surendran said that more than 30,000 saplings would be planted in about two acres of land identified for the scheme. Creation of micro forests that compare well with natural forests would make the tourist destinations in the state, especially those in urban areas, environment friendly, the Minister noted.

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