Tag Archives: Ministry of Tourism

Tourism Secretary Rashmi Verma reportedly said that the Ministry of Tourism is considering setting up government-run offices in key markets such as the US, the UK and Russia to attract more visitors to India. It will also set up facilitation centres to address queries of tourists at airports in Delhi, Mumbai, Chennai and Bengaluru. With Incredible India 2.0 campaign expected to be launched in September, Verma reportedly said the ministry will run market-specific campaigns on it in different countries through local and electronic channels as well as digital media. “A synergy between Incredible India campaign and overseas markets will get us better results. Our offices in different countries would work on a hub and spoke model which will be in sync with our PR agency. This time the states are also complementing our plans and the industry can plan campaigns around it. Our spends are higher than last year,” said Verma. Source: Economic Times

The latest data from January to May 2017 shows an increase of 20.72 per cent over the same period last year, with 183,558 Indian visits to Indonesia. India has now become the sixth largest source market with this growth displacing South Korea. Speaking about the new development, Vinsensius Jemadu, Director for Asia Pacific Tourism Promotions, Ministry of Tourism, Indonesia said, “India with the rise in aspiring middle class travellers and robust economic growth has become a potential contributor towards inbound tourism to Indonesia and Bali in particular. In Bali, the total number of India arrivals has increased over 35 per cent every year in the past six years. We are hopeful Indians will equally value Badung as their preferred destination in Indonesia.”

PATA India Chapter has launched an upgraded website www.pataindia.org packed with dynamic features and graphics. The website was launched at the office of Ministry of Tourism by Joint Secretary Suman Billa in the presence of all Executive Committee members following the 235th EC meeting of PATA India. A presentation was given by Jatinder Taneja, Hon. Secretary, PATA India Chapter, where he informed that the website is CMS-based compatible with desktops, smartphones and tablets such as iPad, etc. He said, the website data is well aligned and informative with member information, and event catalogue. The upgraded website has a well-structured homepage with recent and upcoming ‘Events’ section. Ministry of Tourism website is hyperlinked on the homepage for relevant updates. The updated homepage, loaded with attractive graphics, will soon hyperlink member website to add value to membership and hasa new ‘Members’ section with brief profile

The Ministry of Tourism in Indonesia is planning to improve the tourism potential of 10 new destinations through its initiative- ‘Beyond Bali’. Under this initiative, top 10 priority destinations have been earmarked for accelerated development as ‘New Bali’ destinations. These destination include Lake Toba, Tanjung Kelayang, Tanjung Lesung, Seribu Islands, the Borobudur, Bromo-Tengger-Semeru cluster, Mandalika, Labuan Bajo, Wakatobi and Morotai, informed Saut Siringoringo, Consul General of Republic of Indonesia, Mumbai. According to official figures, during January-May 2017, as many as 183,558 Indians visited Indonesia, recording an increase of 20.72 per cent against the same period in 2016. India ranked sixth in terms of international tourist arrival in Indonesia with a growth of 28.42 per cent in 2016 over 2015. In terms of visitors to the island of Bali, India stood at fifth position in the same period with an increase in tourist inflow by 57.61 per cent. Of the 376,802 Indian tourists who visited Indonesia in 2016, Bali alone attracted 186,638 tourists. “Bali is an iconic destination in Indonesia occupying 60 per cent of tourist inflow to the country. Ministry of Tourism is determined to develop other destinations too under ‘Beyond Bali’ initiative. The results have already started to show as 12 million people visited the country in 2016. Our aim is to make it to 20 million visitors by 2019,” said Siringoringo. He informed that currently tourism stands in the fourth position in terms of contribution to the GDP of Indonesia which the destination is hoping to make the highest contributor by 2025-2030. “Countries like Malaysia are attracting one million Indians per year. We have realised the market potential of Indian tourists and improving air connectivity is our top concern,” …

The Ministry of Tourism plans to introduce facilitation centers at six major airports for international patients coming to India for treatment. The first centre will open at the Mumbai airport in October. The purpose of these centers is to allow patients and their relatives, smooth passage for the treatment in the country without being approached by touts and these centers will be operational 24×7, throughout the year. The Ministry has sought help from the Indian Medical Association (IMA) and the Consortium of Accredited Healthcare Organisations. “Mumbai will be a pilot project. Depending on how it works out, centers will come up in Delhi, Kolkata, Bengaluru, Chennai and Hyderabad,” said Dr. K.K. Aggarwal, President, IMA and member of the ministry’s medical tourism board. Aggarwal further informed that the centers will have trained personnel who will guide patients and their relatives if they have already short-listed a hospital and will provide information about accredited hospitals in case they are yet to short-list one. “Often, when some of the patients land up undecided, they are misguided by touts. Through the centre, we can eventually eliminate the touts and avoid these patients from landing up at some quack,” said IMA member Dr. Jayesh Lele, adding that the centre will come up right after the customs clearance. The ministry also plans to have a telephone link at the counter to the Incredible India info helpline for assistance while dealing with persons in need of language services. Source: The Hindu

The Badung Regency of Bali in Indonesia is increasing its focus on India and putting extra efforts to develop it as a bigger source market. It was the highlight of the ongoing India Sales Mission 2017 that kick-started in Mumbai with sellers only from Badung participating in it. Sellers from the rest of Indonesia will join the sales mission for the rest of the five cities: Ahmedabad, Pune, Bengaluru, Coimbatore and Chandigarh. Apart from participating in the sales mission, the Badung Regency has also appointed an India representative – Delhi-based Air Guru Travel Solutions – to promote the destination. Dhiraj Kumar, Managing Director, Air Guru Travel Solutions, is an ‘Honorary Representative for Badung Regency Bali’ appointed by BPPD Badung Tourism Promotions Board, Indonesia. The agenda of this sales mission, as underlined by Vinsensius Jemadu, Director, Asia Pacific Tourism Promotions, Ministry of Tourism, Republic of Indonesia, who was leading the Indonesian delegation, was to develop 10 more Balis with the idea of moving away from Bali and promote newer destinations in Indonesia for Indian travellers.

India has bagged awards in three categories at the PATA Gold Awards 2017 scheduled to take place in Macao SAR on September 15 during PATA Travel Mart 2017. The Ministry of Tourism, Govt. of India will be honoured under the Marketing Media – Travel Advertisement Print Media category for its Go Beyond project, while Kerala Tourism has secured an award for Marketing Media – Consumer Travel Brochure on Film Tourism. Travel provider Cox & Kings is the other winner for its Social Media marketing project Forever Young. Dr. Mario Hardy, CEO, PATA, said, “On behalf of PATA, I would like to extend our warmest congratulations to all 2017 Grand and Gold Award winners. This is no better time and place to celebrate their accomplishments, than this International Year for Sustainable Tourism for Development in Macao SAR during the 40th Anniversary of PATA Travel Mart. I look forward to celebrating this year’s winners who represent the values of the Association in working towards a more responsible travel and tourism industry in the Asia Pacific region.”

The Ministry of Tourism in collaboration with Ministry of Shipping will prepare an action plan for development of cruise tourism in India. MOT intends to promote cruise shipping and tourism in a big way and will be an important element of the Incredible India 2.0 campaign. The Netherlands-based consultant Bermello Ajmali has prepared a report on cruise tourism in India, which has a low penetration rate in the sector. During the National Workshop on Cruise Tourism conducted by MOT and Ministry of Shipping, Nitin Gadkari, Minister for Road Transport, Highways and Shipping, Government of India, said, “The report prepared on cruise tourism by the foreign consultant will be discussed and the action plan will be ready in next 3-4 months. Next year is going to be very good for cruise tourism in India.” At present, India has a very small share in world cruise tourism market, as against 23 million passengers globally in 2016. Various stakeholders from the ministry of tourism, Shipping ministry, Bureau of Immigration, Central industrial Security Force (CISF), department of Revenue (Customs) and policy consultants etc. came together to discuss the nuances of the action plan to be put in place. Dr. Mahesh Sharma, Minister for Tourism, Government of India, said that cruise tourism will be a game changer for tourism sector as it helps in foreign exchange earnings as well as job creation. Rashmi Verma, Secretary-tourism, Government of India, informed that in 2013-14 only 103 cruise ships visited India which increased to 158 in 2016-17 and in 2013-14, 80,645 cruise passengers disembarked in India which grew to 191,725 passengers in 2016-17. She said, “This workshop is a landmark in promotion of cruise tourism in India and …

The number of visits by domestic tourists and foreign tourists has increased by 12.68% and 5.92%, respectively, during 2016 over 2015. The number of domestic tourists rose from 1431.97 million to 1613.55 million with the top states being (in millions), Tamil Nadu (343.81), Uttar Pradesh (211.71) and Andhra Pradesh (153.16). The number of foreign tourist visits in the country rose from 22.33 million to 24.71 million with the top states being (in millions), Tamil Nadu (4.72), Maharashtra (4.67) and Uttar Pradesh (3.16). This data was compiled by the Market Research Division of Ministry of Tourism for various State/Union Territories (UTs) through information given by the Departments of Tourism of each State Government and UT Administrations.

Guidelines for wellness and yoga tourism in India will be released on June 21 on the occasion of International Yoga Day while the policy for medical tourism in India will be announced in three to four weeks subsequently, informed Mahesh Sharma, Minister of State (Independent charge) for Tourism and Culture, Government of India. This was announced during the third meeting of the National Medical and Wellness Tourism Promotion Board (NMWTPB) where members of the board discussed ways to improve the structure of the policy and make it more comprehensive. Sharma said, “Medical and wellness tourism plays a major role in overall growth of tourism. India offers some very intricate treatments at one sixth the cost in comparison to many countries; have the best professionals and the most acclaimed paramedical staff. To harness the potential of this segment, we are going to divide the segment in two phases. On June 21 we will release the guidelines for wellness centers, spas and yoga centers for tourism purposes. We have asked the members of the Board for suggestions to prepare a draft Medical Tourism Policy, which will be then reviewed and later released in a matter of three to four weeks. We are also working on a dynamic, interactive web portal which will be one stop shop for medical value travel needs. The purpose is to standardise the rates of various services, provide a list of medical tourism providers and offer a single window system to medical and wellness tourism in a transparent manner.” Rashmi Verma, Secretary, Ministry of Tourism, Government of India, added that generally medical and wellness tourism are seen as separate entities but the NMWTPB is a landmark committee where …