Thomas Cook (India) strengthened its presence in North India with the inauguration of a flagship store at Connaught Place by Vijay Kumar, Brand Ambassador, Thomas Cook India. This expansion augments Thomas Cook India’s total number of outlets to 16 consumer access centres with six owned branches and 10 Gold Circle Partner (franchise) outlets in Delhi. Thomas Cook’s new store will offer travellers a range of holiday products (domestic and international tickets, and hotels, cruises, individual and group tours, luxury vacations), foreign exchange, visa services and insurance. Rajeev Kale, President, Country Head–Leisure Travel and MICE, Thomas Cook (India) said, “North India is delivering a strong growth of 20 per cent YoY for our leisure travel business and Delhi has been identified as a prime growth driver as part of our strategic plan. Our new branch at Connaught Place is at a prime location, thus giving our consumers convenient access to a range of holiday products, travel and foreign exchange services.”
Read More »TCI opens 3 new outlets in Delhi and one in Rajasthan
Thomas Cook (India) has strengthened its presence with the opening of four new outlets in Delhi’s Rajouri Garden, Pitampura, Lajpat Nagar localities and Jodhpur in Rajasthan. This expansion augments Thomas Cook India’s distribution and reach in North India to 42 consumer access centres: 13 owned branches and 29 Gold Circle Partner (franchise) outlets. Thomas Cook India’s data has revealed high demand from India’s north markets, with strong growth of 25 per cent for January- August 2017 against the same period of the previous year. The year has seen significant uptake for favorites like USA & Canada, UK, France, Switzerland and Asia’s Singapore, Thailand, Malaysia; equally for Australia, New Zealand and South Africa. Emerging strongly are destinations like Hungary, Czech Republic, Croatia, Romania, Japan and Bali, as also exotic locales like Georgia and Azerbaijan. Rajeev Kale, President & Country Head Leisure Travel & MICE, Thomas Cook (India), said “North India is a powerful source market for us at Thomas Cook India and we are witnessing strong growth of over 25% y-o-y across our leisure travel businesses lines. Our strategic intent is to maximise on this market potential via organic expansion and we’ve carefully selected high footfall centres for our new outlets in prime catchment locations within the larger NCR metro market; also Jodhpur in Rajasthan. Our new outlets give our customers in North India (across families, business travellers, millennials, senior citizens, students and NRIs) access to Thomas Cook’s experts right at their doorstep!”
Read More »Thomas Cook to target leisure segment in smaller catchment markets
Thomas Cook (India), in a focused initiative to capture smaller, yet high potential local leisure markets, has conceptualised a unique customer outreach – going local- right to its customer’s doorstep. Given the demand for its ‘Grand Indian Holiday Sale’ Thomas Cook India has announced an extension, with a special Weekend Mega Holiday Sale, an on-ground activation across five key catchment localities in Mumbai and Navi Mumbai (Ghatkopar, Kandivali, Juhu, Fort and Vashi), carefully selected basis high potential demand. The venues are well located and popular with local consumers, offering optimal space for both the high traffic and interactions anticipated. This is targeted towards its high potential Maharashtrian and Gujarati customers. The weekend sale bonanza offers customers a range of attractive deals and the advantage of spot discounts up to Rs. 40,000 per person on Thomas Cook India’s holiday packages, with an added incentive of a ‘Child Travels Free’ or its Holiday pe Holiday Free’ offer on select international tours. For customers who pay the entire amount upfront, Thomas Cook India offers a further discount of up to nine per cent on select international departures. Rajeev Kale, Thomas Cook India’s President & Country Head – Leisure Travel, MICE said, “Our customers are increasingly emerging from small local pockets within larger cities, and our intent was to reach out to our customers by going local- right to their very doorstep! The Grand Indian Holiday Sale extension over the weekend will be available at 5 highly popular venues across key catchment localities across Mumbai and Navi Mumbai. Mumbai currently contributes more than 15 per cent to our holiday business and given the high growth potential, we intend to leverage this market to the …
Read More »Thomas Cook opens Gold Circle Partner outlet in Bikaner
Thomas Cook India has opened a new Gold Circle Partner outlet in Bikaner. The Thomas Cook Gold Circle Partner programme is an exclusive partner programme for tour operators and travel agents in India that helps in increasing the brand’s presence and reach across the country. With this programme, the Gold Circle Partner reaps benefits of a brand association with Thomas Cook, along with knowledge sharing, training and expertise to manage a travel business. In addition, a Gold Circle Partner is empowered to provide customers with a wide range of travel and financial products & services, including sales & marketing support for customer retention and further new business development, thereby enabling them to reach out to a larger customer base. Rajeev Kale, President & Country Head Leisure Travel & MICE at Thomas Cook India Limited said, “We have observed that India’s Tier II and III markets exhibit immense potential for growth and we want to be a catalyst in this key opportunity. Bikaner is a ]new market for our travel and travel related businesses and we believe that the city offers tremendous potential to cater to a diversity of retail consumers such as business families, government employees, and business and leisure travelers. Our newly opened outlet in Bikaner is located in a well-known commercial hub- right in the heart of the market.” With this new Bikaner outlet, Thomas Cook India’s network in Rajasthan extends to 10 locations across the state, offering its customers easy access via 2 owned branches in Jaipur and Udaipur and 8 Gold Circle Partner outlets (3 in Jaipur, and one each a Kota, Udaipur, Jodhpur, Alwar and now in Bikaner).
Read More »South African Tourism partners with Thomas Cook for Diwali & Christmas packages
South African Tourism has joined hands with Thomas Cook to offer travel packages and deals for Indian travellers especially during Diwali and Christmas holidays. They can now have the opportunity to take advantage of the special, fun-filled, activity and experience rich holiday itineraries from Thomas Cook in association with South African Tourism. Hanneli Slabber, Country Manager, South African Tourism,said, “We constantly endeavor to create exciting and innovative experiences for our visitors. We would love for more Indians to come and witness the wonder that is South Africa – to truly experience and know the country like the locals. In close partnership with a leading travel trade partner like Thomas Cook, we hope to ensure that our Indian visitors have the best and most memorable experience from the minute they begin planning their trip. With a favorable exchange rate, Indian travellers going to South Africa will get an exceptional value on the ground as they can partake in so many more activities and experiences in their desired budget.” Rajeev Kale, President and Country Head – Leisure Travel & MICE, Thomas Cook (India) Ltd says, “For our Teams at Thomas Cook India, our partnership with South Africa Tourism has had a significant positive impact- South Africa has now emerged as one of our fastest growth long haul destinations for Indian outbound travelers! Our upcoming campaign is strategic and focused on a 3 pronged delivery: strong growth of over 15%; inspire demand not only for popular choices across individual and group travellers (Cape Town, Garden Route, Johannesburg, Sun City), but equally showcase newer regions like Kruger, Franschhoek, etc., and thirdly, catalyse uptake for fresh new opportunities like self-drives and winter-travel.”
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