Tag Archives: VPA

As a part of its marketing development strategy, the Department of Tourism (DOT), Philippines has recently branded 100 radio cabs in Pune and Ahmedabad. The DOT, Philippines successfully conducted the ‘Visit the Philippines Year (VPA) 2016’ roadshow for its travel trade partners based in the cities of Pune and Ahmedabad on February 22 and 24, respectively. Speaking at the event, Raymond Glen A. Agustin, Chief Tourism Operation Officer, Market Development Group- Russia, India & the Middle East, DOT Philippines, affirmed that India is an important source market for the Philippines with 74, 824 Indians visiting the destination last year, which was a 22.36 per cent year-on-year increase. Overall, the Philippines expect to welcome 100,000 Indian tourists by 2017. VPA 2016 campaign’s aim is to drive excitement among travellers so that they revisit the country in 2016 for more fun and adventure and to garner fabulous memories to cherish.

The Department of Tourism (DOT), Philippines is conducting its ‘Visit the Philippines Year (VPA) 2016’ roadshow today in Pune for its travel trade partners in the city. A 25-member delegation, comprising hoteliers, resorts, spas, and representatives of tour attractions, will interact with key travel and tour operators, MICE providers, up-market leisure operators and media personnel. Raymond Glen A. Agustin, Chief Tourism Operation Officer, Market Development Group- Russia, India & the Middle East, DOT Philippines, will lead the delegation. The roadshow will include interactive B2B sessions, education programmes and workshops to aid trade members in planning itineraries and responding to customer queries in these cities. The Indian market continues to be one of the important contributors of international visitors to the Philippines. In the upcoming year, targeting over 25% rise in outbound travel from India.