Bloom hotels now in Janpath, New Delhi; targets 100 hotels by 2020

Bloom Hotels has opened its latest property in the heart of Delhi at Janpath with bloomrooms @ Janpath. The rapid execution is part of the group’s growth plan to build 100 hotels by 2020 and also signals the launch of a comprehensive pan India roll-out. With properties in Delhi, Gurugram, Bengaluru and Goa, Bloom Hotels is now expanding across India with 50 hotels to be signed in Tier-II markets over the next few months. Speaking on the occasion at the launch of the hotel, Tom Welbury, Vice President Strategy, Bloom Hotel Group, says, “We are very positive about the success of the hotel. In this location, there isn’t any mid-scale hotel that offers quality. We are offering that to our customers and we will be catering both to the corporates and leisure guests. We have have set a new record by building and launching the entire property in less than 100 days. With this kind of pace and efficiency, I am sure we will meet our target.”