President launches Kerala’s Muziris Heritage Project

Kerala Tourism’s Muziris Heritage Project, a conservation undertaking based on archaeological findings on the ancient Spice Route linking India’s maritime contacts with contemporary ancient civilisations, has been inaugurated by President of India Pranab Mukherjee in Kodungallur (Thrissur). Realising the cultural significance of this ancient maritime trade route, Kerala Tourism has launched the ‘Spice Route’ tourism initiative linking 41 countries in Asia and Europe with India, particularly Kerala. The President also released a coffee table book on the Spice Route, which in first-ever by a tourism board, is also available on Kindle.
Addressing the gathering at the launch, Mukherjee said that the project should spread the message of Indian cosmopolitanism far and wide adding to the country’s soft power across the world. “Kerala has through the ages demonstrated a remarkable ability to adapt to new traditions and values in every sphere of human thought and endeavour. Participation of people in planning and implementation of the project will further ensure full utilisation of the economic and employment prospects that growth in tourism will bring to the region,” he said.
Kerala Minister for Tourism A.P. Anilkumar said the Muziris project would open doors to the immense opportunities in educational tourism, which is a growing industry across the world. The project is an effort to conserve and showcase a culture that had existed for over 3,000 years, when Kerala had established itself as a major centre of spice trade with the ancient port of Muziris as its hub. The port was the centre of trade between the Red Sea and the Indian Ocean regions.
Also present on this occassion were Governor of Kerala Justice P. Sathasivam and Chief Minister of Kerala Oommen Chandy.