Shopping prominent feature in itineraries of 43% Indian travellers: Country Manager,

Santosh Kumar, Country Manager, India,, said, “Indian travellers are increasingly seeking unique experiences while travelling. One such experience is shopping, which is more than just an activity, but a gateway to the destination’s heritage and culture enabling travellers to make authentic connections with the places they visit and bring those memories back home. According to the company’s Travel Trends data for 2024, 43 per cent of Indian travellers stated that shopping had an impact on their destination decisions.”

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